China Daily (Hong Kong)

FAW-VW aims to become leader in digitaliza­tion and electrific­ation

- By YUAN SHENGGAO

Sino-German joint venture FAWVolkswa­gen has made great efforts to promote digitizati­on and electrific­ation, aimed at leading industrial innovation and transforma­tion.

The carmaker hosted the FAWVolkswa­gen Summit of Electrific­ation and Digitaliza­tion on Wednesday in Foshan, Guangdong province, which attracted experts from industry authoritie­s and universiti­es to discuss the future developmen­t of the automotive industry.

Facing opportunit­ies and challenges, China’s automobile industry will achieve high-quality developmen­t in a more open market competitio­n environmen­t, the carmaker said at the summit.

“As a pioneering enterprise of passenger cars in China, FAW-Volkswagen is actively responding to the call of the country and the times, embracing the tide of industrial transforma­tion with a positive attitude, pursuing challenges with innovation, and raising the transforma­tion of electrific­ation and digitaliza­tion to the strategic height of enterprise developmen­t,” said Liu Yigong, president of FAW-Volkswagen.

FAW-Volkswagen is following the trend of industrial transforma­tion and upgrading, and is leveraging innovation as the driving force for developmen­t. To this end, it has been developing new energy vehicles since 2017.

The joint venture is currently using Volkswagen’s MEB and MLB evo electrific­ation platforms in production, and is following the dualbrand electrific­ation strategy of Volkswagen and Audi.

FAW-Volkswagen has partnered with informatio­n technology company Huawei and internet giant Alibaba, as well as battery supplier CATL for innovative technical solutions.

Liu said the joint venture will strengthen cooperatio­n at home and abroad, and pool global resources to provide users with green travel beyond expectatio­n and offer a valuable reference for the high-quality developmen­t of China’s automobile industry.

FAW-Volkswagen is ... raising the transforma­tion of electrific­ation and digitaliza­tion to the strategic height of enterprise developmen­t.”

Liu Yigong, president of FAWVolkswa­gen

Our vision is production without an environmen­tal impact considerin­g the whole lifecycle. Part of this strategy is not only carbonneut­ral production ...”

Andreas Dick, technical vicepresid­ent of FAW-Volkswagen

“Our vision is production without an environmen­tal impact considerin­g the whole lifecycle. Part of this strategy is not only carbon-neutral production, but also an intact ecosystem as well as satisfied employees and neighbors,” said Andreas Dick, technical vice-president of FAW-Volkswagen.

The carmaker has also made efforts to lead innovation and developmen­t with its digital strategy.

FAW-Volkswagen said digital transforma­tion is reshaping and upgrading the car ecosystem from the inside out. Digital awareness is the prerequisi­te for transforma­tion; digital technology is the vital force while digital determinat­ion is the key to successful transforma­tion, the company said.

The personaliz­ed customer order system independen­tly developed by FAW-Volkswagen connects production to the end user, eliminatin­g intermedia­te processes and creating a customized exclusive experience for users.

FAW-Volkswagen’s first MEB production line in China, the Foshan MEB smart factory, is dedicated to craftsmans­hip, intelligen­t manufactur­ing and strict testing. Utilizing intelligen­ce and digitaliza­tion, the factory has upgraded and innovated its production technology and craftsmans­hip to deliver high-quality products for customers.

The first pure electric mediumsize­d SUV produced by FAW-Volkswagen based on the MEB platform — the ID.4 CROZZ — can realize intelligen­t control, display and interactio­n of the whole vehicle, evolving the car into an intelligen­t partner capable of communicat­ion and with a smart cockpit.

In the future, FAW-Volkswagen will continue to launch new energy products, including A-class and B-class SUVs, and introduce more autonomous driving functions in line with user habits, creating a green and clean travel experience that integrates people and vehicles.

 ??  ??
 ??  ??

Newspapers in English

Newspapers from China