China Daily (Hong Kong)

Taiwan students wrap up mainland internship­s

- By CAO CHEN in Shanghai caochen@chinadaily.com.cn

Forty Taiwan students who studied at universiti­es on the Chinese mainland have wrapped up their summer internship­s at companies in Shanghai through the “Starry Plan” initiated by Fudan University.

Besides offering internship­s in fields including design, retail and finance, the recently launched program provided students with lectures on career planning, interview skills and consultati­ons given by practition­ers from companies, as well as cultural and social experience tours in Shanghai to familiariz­e them with the mainland’s working environmen­t.

“The project aims to foster the career developmen­t of Taiwan students by integratin­g social resources,” Chen Zhimin, vicepresid­ent of Fudan University, said at the program’s closing ceremony, which was held in Shanghai on Sunday.

“We hope the program will attract more Taiwan students in the future, build a bridge for cross-Straits youth communicat­ion and pave a sound foundation to facilitate more students from Taiwan to have their internship­s in Shanghai in the post-COVID era.”

Yin Pinyu, a fresh graduate in English from Sun Yat-sen University in Guangzhou, Guangdong province, said she joined the program because of the potential job opportunit­ies in top firms included in it, such as French advertisin­g and public relations company Publicis Groupe and innovation­driven consumer group Fosun Internatio­nal.

“I hoped to find a job through the platform,” she said.

She achieved that goal when she became one of two participan­ts to secure jobs in Shanghai and started working in advertisem­ent execution at Publicis.

“I might have missed the chance to pursue a career in advertisin­g without hearing profession­al expertise shared by experts from the industry in lectures during the internship,” Yin said.

“It inspired my interest in advertisin­g when I understood the essence of advertisin­g is similar to marketing — an area I used to consider as my career preference — in the way that consumer wants and needs are the drivers of strategies.

“I’m grateful for the opportunit­y given by the program.”

Lo Hsiao-wen, who studied financial management at Shanghai University of Finance and Economics, said she gained knowledge of domestic market and industry research methods through her internship at Fusi Capital, a domestic equity investment group focusing on education, healthcare and emerging industries.

Lo said one of the company’s partners offered her and other interns a detailed lecture on investment at the start of the program, which “laid a solid foundation for her internship”.

“It’s a productive experience where I learned to collect data online, conduct industry research, and analyze data based on aspects such as company value, business models and market policy analysis, before doing a final report,” she said.

“With the help of profession­als in the firm, I grew from a rookie who had limited knowledge about industry research to a role where I was able to do reports independen­tly and select effective informatio­n from a large amount of data.

“It’s a valuable experience working in the primary market; absolutely inspiring for my future career planning.”

Shen Guolin, director of Fudan University’s Hong Kong, Macao and Taiwan affairs office, said the program will include more training camps to provide a platform for better communicat­ion between students from Taiwan and the mainland.

More training camps and corporate courses will be added to the program to improve the students’ competitiv­eness in the workplace, Shen added.

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