China Daily Global Edition (USA)

Cheeseburg­ers to go?

McDonald’s planning to sell its Malaysia, Singapore franchises

- By BLOOMBERG

McDonald’s Corp is planning a sale of 20-year franchise rights in Malaysia and Singapore that could collective­ly fetch at least $400 million, people with knowledge of the matter said.

Suitors for the fast-food operations in the two Southeast Asian markets have begun sounding out banks for financing, said the people, who asked not to be identified because the informatio­n is private. A potential bidder is in talks with lenders for as much as $300 million in funding.

McDonald’s is seeking local franchise partners to run its restaurant­s in Malaysia and Singapore as it pursues an internatio­nal turnaround plan put in place after Chief Executive Officer Steve Easterbroo­k took over last year. The Big Mac maker, which has a $112 billion market value, is revamping its ownership models throughout Asia, including plans to sell operations in the Chinese mainland, Hong Kong and South Korea.

McDonald’s has adopted a “developmen­t licensee model” for the two markets, a Singapore-based spokeswoma­n for the company said in an e-mailed response.

It is negotiatin­g with candidates “which are committed to helping accelerate growth and innovation in Malaysia and Singapore”, she said.

Unlike in its other major markets — including the United States — most McDonald’s outlets inAsia are company-owned. The chain aims eventually to have 95 percent of its restaurant­s in the region under local ownership, it said inMarch.

McDonald’s currently has more than 120 restaurant­s with around 9,000 employees in Singapore, according to its local website. In Malaysia, the chain runs more than 250 restaurant­s.

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 ?? JIANG DONG / CHINA DAILY ?? A McDonald’s employee in Beijing demonstrat­es how to order food on a big screen.
JIANG DONG / CHINA DAILY A McDonald’s employee in Beijing demonstrat­es how to order food on a big screen.

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