China Daily Global Edition (USA)

City of big ideas and big business

Hangzhou is ideal place for leaders looking to the future

- By MENGJING in Hangzhou mengjing@chinadaily.com.cn

Whenleader­s of the world’s 20 leading large economies gather for their annual summit this weekend, they will be in a city many people outside China will not have heard of, but which is one of the most prosperous, go-ahead cities in the country.

And of those outside China who know of Hangzhou, capital of Zhejiang province, manymay have heard of it in connection with one of the country’s most go-ahead companies, Alibaba Group.

Hangzhou, with a population of 9 million, lacks the surroundin­g farmland that could provide it with food but is endowed with mountains, lakes and rivers that have helped it trade on its reputation as a tourist attraction.

Local people have always been painfully aware that if they could not grow it they were probably going to have to trade it, so the ground has been fertile for the business ideas of entreprene­urs such as Alibaba’s founder, Jack Ma.

It was in Hangzhou 17 years ago that Ma planted the seeds for the world’s largest online retail empire, even as the broad avenues of Beijing hosted a large amount of China’s mighty State-owned enterprise­s and as the skyscraper­s of Shanghai hosted a plethora of big-name multinatio­nal companies.

Ma, a former English teacher, founded Alibaba in a modest apartment in Hangzhou, starting out with 500,000 yuan (about $75,000 today) put together by 18 friends.

But those simple and humble beginnings seem to have taught Alibaba an invaluable lesson in sticking to the nuts and bolts of business, and it has become a dominant force in China’s e-commerce industry. In the fiscal year ended March it served more than 400 million shoppers and sold more than 3 trillion yuan worth of goods.

Ma, 51, the executive chairman, said recently that he chose Hangzhou as the headquarte­rs of the company not because he was born

“The place is full of entreprene­urship, and people here are very open to new things.” Jin Jianhang, president of Alibaba Group

Han Jie, chief executive officer of Xorder, which was launched in January 2015

and bred there, but because it appreciate­s entreprene­urship by people who start with nothing and build an enterprise.

Yao Jianrong, a professor at Zhejiang University of Finance and Economics, defined the economic developmen­t model in Zhejiang as “grassroots economy”.

“Zhejiang doesn’t have big State-owned enterprise­s. Its growth seldom depends on big foreign investment.”

Rather than using big investment to spur growth in a top-down way, the small businesses set up by individual­s drive the economic developmen­t in the region via the bottom-up model, Yao said.

That business environmen­t seems to suit Alibaba to a tee. After starting as a business-to-business online platform to bridge the informatio­n gap between Chinese suppliers and internatio­nal buyers, it gave itself a mission from day one to “make it easy for small and medium enterprise­s to do business anywhere”.

Being based in Hangzhou helps Alibaba get closer to its customers, said Jin Jianhang, one of the company’s 18 founders.

Jin, now the president of Alibaba Group, said Hangzhou may have seemed like a strange choice for an entreprene­ur in the internet industry in the late 1990s because of the lack of solid internet infrastruc­ture.

“The place is full of entreprene­urship, and people here are very open to new things,” said Jin, born and bred in Hangzhou.

Jin used to be a reporter but decided to join Ma’s e-commerce adventure after being impressed in an interview by his vision. Entreprene­urship is “a spirit of never resigning oneself to fate”, Jin said.

Many people in Zhejiang have the “same gene”, said Zhang Xuguang, a professor at Zhejiang University. That is why the eastern province has such a booming private sector and a large number of self-made billionair­es, he said.

Apart from Alibaba’s Ma, many self-made billionair­es have built business empires in Zhejiang. They include the beverages magnate Zong Qinghou of the soft drinks makerWahah­a and Lu Guanqiu, founder of the automotive parts maker Wanxiang Group.

Although Zhejiang’s population accounts for just four percent of the national population, 15 percent of the entreprene­urs ranked on the Hurun China rich list are from the province, Rupert Hoogewerf, the chairman of the board and principle researcher of Hurun report, said last year.

“Zhejiang entreprene­urs never fear difficulti­es, and they are absolutely determined to build something from nothing despite the odds,” Zhang said.

Zhejiang entreprene­urs’ determinat­ion to fight for their businesses combined with government support creates a thriving private economy in the province, said Li Yanyi, deputy-director of Zhejiang Provincial Developmen­t and Reform Commission, in an earlier interview.

The private sector contribute­s about 60 percent of Zhejiang’s tax income and 70 percent of its GDP, and private companies create 90 percent of jobs in the province, the commission said.

Dai Li, who founded Westlake Maker Space, an incubator to promote the growth of startups, said it is relatively simple for entreprene­urs to set up meetings with highlevel government officials in Zhejiang.

“Rather than short-term returns, the government here cares more about companies’ potential and the value they can bring society.”

No rent is charged for his company, which is located in a government-fund entreprene­ur park in Binjiang district of Hangzhou, where Alibaba’s headquarte­rs is also located.

 ?? WEI XIAOHAO / CHINA DAILY ?? President of the New York Stock Exchange Tom Farley (far left) stands beside Jack Ma, Alibaba’s executive chairman, as the bell is rung to start Singles Day, a major online shopping festival, at Beijing’s National Aquatic Center on Oct 11.
WEI XIAOHAO / CHINA DAILY President of the New York Stock Exchange Tom Farley (far left) stands beside Jack Ma, Alibaba’s executive chairman, as the bell is rung to start Singles Day, a major online shopping festival, at Beijing’s National Aquatic Center on Oct 11.

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