The Soul WiThin
Creative director Pascal Walter on Cetec’s luxurious yet affordable debut collection | 我們跟Cetec創意總監Pascal Walter談到品牌既豪華而價格相宜的首推系列
As one of the leading distribution agents of interior decorating fabrics, wallcoverings, furniture and passementerie throughout Asia Pacific, Cetec recently launched its own exclusive collection, Origin of Occident. We chat to the talented textile designer and creative director Pascal Walter about his inspirations and the importance of fabrics in interiors.作為亞太區頂尖室內裝飾布藝、牆飾、傢具和花飾經銷商之一的Cetec，最近首推自家系列Origin of Occident。我們跟紡織設計師兼創意總監Pascal Walter談到他的靈感來源，以及布藝在室內裝潢中扮演的重要角色。Usually I start with a theme, a title and mood boards. The title of this collection – Origin of Occident – is the story of East meets West. There has always been a connection between Hong Kong and Europe, and a lot of trade going both ways. I felt that Cetec’s core strength was to bring the European style and taste to Asia. 我多以主題、標題和靈感板為起點。今次系列Origin of Occident就是訴說中西合璧的故事。香港與歐洲常存連繫，交易奔走兩邊。Cetec的核心力量就是把歐洲風格和品味帶到亞洲。My working process begins with narrowing down my ideas and then selecting mills. It's all about personal contact; the people that I work with are the people I like to work with, and vice versa. We agree on a size for the collection, then quality, then designs and colours, then sampling. It’s all a flowing process, sampling for one idea gives direction to another item. As a result, the collection grows organically. As a designer, you have
to be able to see what it can eventually become. 創作過程一開始便是收窄意念範圍，再挑選製造廠。重點在於個人社交脈絡，也就是我合作的人和喜歡合作的人，反之亦然。決定系列大小尺寸後，就來到質量、設計、色彩和做板階段。過程在於引發意念，再由此出發。系列就是這樣自然而成，作為設計師，你定要能預視最後成果。Everything in this collection blends harmoniously together and encourages you to mix and match. You can decorate an entire room with just a few of these pieces. I have no favourite piece, but Cherry Flower is a perfect fit to me, despite definitely being one of our more controversial designs. I found the original design in the archive of an Italian fashion mill and we adjusted it to fit today’s needs. It could almost be old British wallpaper, so there’s something Asian and something European.系列每件產品均能和諧組合。你可以只選數件設計裝飾一整個空間。我難以只挑單一最愛，但Cherry Flower絕屬亮點之一。我從意大利時裝製造廠資料庫找到原型設計，然後根據現今需要作調整，更幾乎可充當舊英式牆紙呢，滲透著亞洲和歐洲氣息。Today you justcan't be a designer. You have to tell an interesting story about your product because we all love stories. They enrich our daily lives. I feel that fabric design is best summed up by a beautiful saying: "the designer’s choice of furniture, colours and pieces of art define the character of an interior, but the fabrics are the soul within". 今天，你已不能只單單當個設計師。你要訴說產品的有趣故事，它們能豐富我們的日常生活。我認為布藝設計最能這句美麗語句總括——「設計師挑選的傢具、色彩和藝術品為室內空間定義個性，但布藝卻是當中靈魂」。Cetec currently distributes in Hong Kong, Singapore, Malaysia and China. We also have agents in the Middle East, Taiwan and Australia. We are considering moving to Indonesia, Vietnam, Myanmar and the rest of China. We currently have teams in Beijing and Shanghai but China is so big there’s still lots of room to grow. 現時Cetec在香港、新加坡、馬來西亞和中國經銷，在中東、台灣和澳洲也有代理。我們考慮進軍印尼、越南和緬甸，還有中國其他地區。暫時在北京和上海也設有團隊，中國地大物博，還有很大發展空間。