NET-A-PORTER SE­NIOR BUYER Candice Fragis, A KEEN PRAC­TI­TIONER OF YOGA, IS THE DRIV­ING FORCE BE­HIND THE NET-A- SPORTER INVENTORY

Hong Kong Tatler - - Spotlight -

HOW DID YOU BUILD UP YOUR STOCK FOR NET-A-SPORTER?

WE HAVE SOLD AC­TIVEWEAR FROM BRANDS LIKE ADI­DAS BY STELLA MCCART­NEY AND LU­CAS HUGH FOR SOME TIME NOW, AND WE DEF­I­NITELY RECOG­NISE THAT IT’S A GROW­ING MAR­KET. WE DID A LOT OF GROUND­WORK INI­TIALLY AND RE­ALLY RE­SEARCHED OUR CUS­TOMERS’ LIFE­STYLE NEEDS. WE THEN AP­PROACHED BRANDS BASED ON AES­THET­ICS AND PER­FOR­MANCE, AS WE WANTED TO EN­SURE THE PROD­UCTS HAD BOTH TECH­NI­CAL FAB­RI­CA­TIONS AS WELL AS AP­PEAL­ING STYLES.

WHAT TYPES OF SPORT AND EX­ER­CISE ARE COV­ERED BY NET-A-SPORTER?

WE WERE SUR­PRISED TO SEE HOW MANY SPORTS OUR CUS­TOMERS LOVED. WE HAVE A CU­RATED SE­LEC­TION FOR WOMEN WHO DO EV­ERY­THING FROM CROSS­FIT AND BAL­LET TO CLASSES SUCH AS BAR­RECORE, HIGH-IN­TEN­SITY IN­TER­VAL TRAIN­ING (HIIT) AND SPIN­NING. A NEW SEC­TOR WE SEE AS EQUALLY IM­POR­TANT AS AC­TIVEWEAR IS APRÈS-SPORT, WHICH IS JUST NICE, COM­FORT­ABLE AND EASY-TO-WEAR PIECES THAT YOU CAN THROW ON BE­FORE OR AFTER A WORK­OUT.

WHAT ARE YOUR TOP PICKS FROM NET-A-SPORTER THIS SEA­SON?

YOGA HAS AL­WAYS BEEN PART OF MY DAILY ROU­TINE AND I PAR­TIC­U­LARLY LOVE THE STYLES FROM WEARGRACE AS THEY EM­BODY EV­ERY­THING I LOVE ABOUT YOGA. FLEX­I­BIL­ITY, COM­FORT, CLEAN DE­SIGN AND EACH PIECE IS ADORNED WITH A TI­BETAN PRAYER FLAG, A SPIR­I­TUAL ICON THAT SERVES AS A GEN­TLE RE­MINDER OF COM­PAS­SION.

MIND AND BODY CLOCK­WISE FROM ABOVE: TOP AND LEG­GINGS BY LIVE THE PROCESS; CANDICE FRAGIS; YOGA TOP BY WEARGRACE; YOGA MAT BY LIFORME; LEG­GINGS BY BODY­ISM

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