Seeing Double

“Remember, the most flattering and modern way to wear colour is on one part of your face,” says Tong. For the hydra-cautious, the eyes are a great place to play with wet and dry techniques.

“A wet-dry product is much more versatile, allowing an effortless day-to-evening transformation,” says Fabian Lui, make-up director at Bareminerals. “When used dry, colours are softer and more translucent, with a sheer to medium intensity. When used wet, shimmer shades create an opaque wash of high sheen known as ‘foiling’—a lustrous, light-reflective glow that lasts for hours.”

Lui advises using eyeshadow dry for a natural glow during the day, and wet for a dramatic, high shimmer at night or for a more formal occasion. Avoid using lighter shades wet to highlight the browbone, as the shimmer will be too intense.