The Maggie & Rose concept of a private members club for children took London by storm. Yenn Wong, Natalie Chan and Levina Li-cadman talk to Chloe Street about the branch they have just opened in Hong Kong
e felt this place was something quite special,” says entrepreneur Yenn Wong as we tour her latest venture, Maggie & Rose Hong Kong. Occupying a vast chunk of the third floor of The Pulse in Repulse Bay, it’s the city’s first private members club for children, and boy is it special. “A members club for pre-teens! Have you lost your minds?” you may exclaim. But let me assure you, this is most definitely a place for parents as much as their children.
The concept was forged when two mothers in London, Maggie Bolger and Rose Astor, bonded over their love of children and loathing of the garish plastic soft play areas they found themselves taking them to. After honing their concept, they opened Maggie & Rose Kensington in 2007, the first private members club for children and their parents. It was an immediate success. They opened a
Clockwise from above: The art studio; Yenn Wong, Natalie Chan and Levina Li-cadman in the soft play area with their children; more soft-play options for burning off energy