TAI­LOR MADE

JOYCE PRI­VATE DIN­NER AND EX­HI­BI­TION

Hong Kong Tatler - - Faces -

Fash­ion favourite Joyce cel­e­brated the re­vamp of its flag­ship bou­tique in Cen­tral with a three-day ex­hi­bi­tion

Joyce cel­e­brated the re­vamp of its flag­ship bou­tique in Cen­tral with a three-day in­ter­ac­tive fash­ion ex­hi­bi­tion. The Golden Nee­dle was a jour­ney through the mind of fic­tional Joyce al­ter ego The Tai­lor, who led vis­i­tors through a se­ries of rooms of­fer­ing a glimpse into her past, present and future. The the­atri­cal show also cel­e­brated the de­sign­ers and ar­ti­sans who have been in­volved in Joyce over the past 46 years. It was over­seen by pro­duc­tion de­signer Joseph Ben­nett, whose pre­vi­ous work in­cludes the Alexan­der Mcqueen: Sav­age Beauty ex­hi­bi­tion, theatre di­rec­tor James Sea­ger, of Bri­tish theatre troupe Les En­fants Ter­ri­bles, and fash­ion stylist Olivier Châtenet. Fash­ion fig­ures, celebri­ties and VIPS at­tended a lively cock­tail party to launch the ex­hi­bi­tion. Over­seas guests who flew in for the oc­ca­sion en­joyed a pri­vate din­ner at Sevva the pre­vi­ous evening—and founder Joyce Ma even made an ap­pear­ance.

Rick Owens Ivan Pun, Andrew Keith and Christo­pher Owen Haider Ackermann and René Chu Nigel Waymouth Dries Van Noten and Joyce Ma

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