Fiji Sun

Pacific Green posted increased sales, profit despite challenges

Pacific Green reported sales revenue of $3,471,301 and net profit of $148,630 for the financial year ending December 31, 2015

- RACHNA LAL SUVA EDITED BY: RACHNA LAL Feedback: rachnal@fijisun.com.fj

Despite being challenged with the importatio­n of cheap Asian furniture in tothe country, Pacific Green Industries (Fiji) Limited continues to come out swinging and progressin­g. The Malaqereqe­re, Nadroga, company has once again recorded growth in both profit and sales. Chairman, Samuel Ram, said they managed to achieve this despite the challenges in today’s market – particular­ly the vast increase of Asian manufactur­ed furniture imported into Fiji and sold at competitiv­e prices. In its Annual Report for year ending December 31, 2015, Pacific Green reported sales revenue of $3,471,301 and net profit of $148,630 (2015: sales revenue of $3,303,296 and $104,598 profit). Mr Ram said: “With the attitude of keeping our eyes on the future and seeking our opportunit­ies, we have achieved positive, immediate and long-term outcomes. “Pacific Green management continues to invest in the future by focusing on our business strategy,” he said. “The goal is to increase market share with new and exciting products and by continuing to focus on strengthen­ing existing relationsh­ips and building new ones.

“We’re improving our efficiency and driving costs down through lean manufactur­ing whilst competing with the ever increasing cost of doing business.”

Plans ahead

Mr Ram said all was going well for the company and exports to their Australian market had also rose. “We have solid plans for 2016 expansions as we systematic­ally continue along the successful path establishe­d last year,” he said.

“It is important to note that export expansion has to be funded from cash flows as the incentives to export are limited.

“Nonetheles­s, our successful achievemen­ts in the past were based on unique designs and innovative marketing and these functions have been further strengthen­ed.”

Payout

Mr Ram believes their shareholde­rs will be pleased with the consistent 6c per share dividend payment for the year 2015 ($457,154).

“We are also confident of further dividends for 2016,” he said. But, he said on downside, they note that the dividend payment created through the Golden Palmwood sale will finish off in 2017.

“Therefore, it is the board’s priority to sufficient­ly develop our export market to provide these future dividends,” he said.

“To do this - particular­ly if we enter the internatio­nal market - we will need strong export assistance.

“All shareholde­rs can assist in this regard by visiting us and taking a closer look at who we are we what do and then encouragin­g others to support our objective. “Without this commitment, the task of a viable internatio­nal export market becomes extremely difficult.”

 ??  ?? Pacific Green Industries (Fiji) Limited furniture is found throughout Fiji.
Pacific Green Industries (Fiji) Limited furniture is found throughout Fiji.
 ??  ?? Pacific Green Industries (Fiji) Limited furniture can be found in major hotels and resorts in Fiji.
Pacific Green Industries (Fiji) Limited furniture can be found in major hotels and resorts in Fiji.

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