A-G to busi­nesses: In­clude in­cen­tives in ad­ver­tis­ing

Fiji Sun - - Business - RACHNA LAL and FILIPE NAIGULEVU Feed­back: rach­nal@fi­jisun.com.fj

The busi­ness community has been chal­lenged to in­clude in their job ad­ver­tise­ments a line in­di­cat­ing that the par­tic­u­lar po­si­tion falls un­der Gov­ern­ment’s em­ploy­ment in­cen­tive scheme. The chal­lenge was put for­ward by the At­tor­ney-Gen­eral and Min­is­ter for Econ­omy, Aiyaz Sayed-Khaiyum, dur­ing the Fiji Busi­ness Fo­rum at the Hol­i­day Inn Suva yes­ter­day. Mr Sayed-Khaiyum said Gov­ern­ment had pro­vided nu­mer­ous in­cen­tives and pro­vi­sions for busi­nesses to ben­e­fit from which they in­deed had achieved. But, he stressed, now what was needed was for the busi­nesses to start sup­port­ing the Bud­get. “I think there is one sim­ple way busi­nesses can do this. This can be done if your busi­nesses can put out ad­ver­tise­ments in the news­pa­per and say as an­nounced by Gov­ern­ment (nam­ing the par­tic­u­lar in­cen­tives), your com­pany/or­gan­i­sa­tion is of­fer­ing po­si­tions for peo­ple to ben­e­fit from,” he said. “You don’t have to say you will take 100 peo­ple on or two peo­ple on. But if you make that an­nounce­ment that your com­pany wants to ben­e­fit from this, you are ac­tu­ally send­ing a very strong and pos­i­tive mes­sage.

“This is not just in terms of sup­port­ing the bud­get per se – but say­ing to peo­ple that th­ese in­cen­tives are there and be­ing utilised.” Mr Sayed-Khaiyum stressed as part of the na­tion build­ing process, we need peo­ple to get rid of stereo­types and have ev­ery­one work­ing to­gether in the mar­ket­place.

“It will take only one ad­ver­tise­ment in the news­pa­per for you to do it. And then can we have a fol­lowup and see how many com­pa­nies do it,” he said.

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