Courts, FBC Launch Major Promotions
Courts started its FIFA World Cup Promotion Launch and Mother’s Day Promotion partnering Fiji Broadcasting Corporation at its Rodwell Road store in Suva last Friday. Fiji Broadcasting Corporation manager radio programmes Shammi Lochan Lal said FBCL partnered Courts for the launch of media partners.
“We are honoured that Courts chose us as the most successful broadcasters in the Pacific at the moment,” Mrs Lal said.
Courts director of marketing Anil Senewiratne said Courts Hisense FIFA World Cup Promotion Launch and Mother’s Day Promotion were one of the biggest promotions run by the company.
He said Hisense was one of the key brands in the world and had a presence across about 200 countries. “Hisense brand sponsors soccer and is one of the key sponsors of this year’s soccer World Cup in Russia,” Mr Senewiratne said. He said together with
FBCL stations Courts launched the promotion where customers can win 24 prizes.
“The prizes – all Hisense brands - include six refrigerators, six air conditioners, six 65-inch LED TV screens and six washing machines and, if the price is measured, it is worth more than $50,000.”
He said customers could purchase any Hisense brand from any Courts branches and get into the draw. He said Hisense itself was a quality brand which was affordable to customers and beneficial for them.