Campaign launched to help Fijians understand Sustainable Development Goals

The 17-day campaign named the Sustainable Development Goals Vodafone Bula Youth Tok was launched at the Ivi Triangle in Suva.

Vodafone Fiji has set up a campaign that will enable Fijians to understand the importance of the 17 Sustainable Development Goals (SDGs) as outlined by the United Nations.

The 17-day campaign named the Sustainable Development Goals Vodafone Bula Youth Tok was launched at the Ivi Triangle in Suva.

The Vodafone front line trainer Usaia Tukana said the launch was a significant one because it highlighted life.

“The SDG’s Bula Style is simply the localisation of the Sustainable Development Goals,” Mr Tukana said.

He said our people have no idea what the SDGs were.

“The concept of the Suva City stroll is practically engaging people to have an interest in knowing what the SDGs are and the target is to reach grassroots,” he said. “We have introduced to the public the Suva City stroll – SDGs Bula style in a simple way which is by organizing a campaign for an age group between 18 to 35 years old who are youths.”

The campaign will last for 17 days.

He said youths were encouraged to participate in the campaign.

Vodafone ATH Foundation Executive Director Neil Maharaj said the mission would be to collect all the 17 goals which would be placed at hidden locations around Suva City. He said behind each goal there would be a task to complete which would link to the meaning of the goal.

“Before the campaign starts the participants will be trained and awareness will be raised on what the SDG is about and the 17 goals,” Mr Maharaj said.

The Sustainable Development Goals (SDGs) are a collection of 17 global goals set by the United Nations.

The broad goals are interrelated though each has its own targets to achieve.

The total number of targets is 169.

The SDGs cover a broad range of social and economic development issues.