Fiji Sun

FIJI AGRO MARKETING PROMOTES GENDER EQUALITY AND DIVERSITY

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FiMi Agro 0arketing has, since its establishm­ent in 2004, made great progress through stronger support for gender diversity in its workplace.

For the first time in its history, FiMi Agro 0arketing has a strong representa­tion of women in its (xecutive 0anagement team, whereby 67% are women. FiMi Agro 0arketing has always had strong women representa­tion due to the high number of women working as part of its back end team and for the first time now, this has also been reflected in the make up of the organisati­on s (xecutive 0an agement Team as well.

FiMi Agro 0arketing recognises that women play an important role in daily decision making. Hence, with the inclusion of women in leadership positions, FiMi Agro 0arketing believes it will allow for different viewpoints and will create a driven and fairer environmen­t for its workers to promote inclusiven­ess and healthy competitio­n in the organisati­on s overall leadership and strategic direction.

Four out of the five ladies that are represente­d in leadership roles have come from the orporate ector and bring to the organisati­on a diverse range of experience which presents an ideal opportunit­y for the Authority to foster mentorship and coaching culture, that will break the barrier of gender disparity in organisati­ons.

The involvemen­t of women in leadership roles will create a diverse workforce that will naturally lead to a more diverse culture and is more likely to thrive with the promotion of fairness and inclusiven­ess.

The Authority has also seen that our local women must get the experience that is needed to be ready for management roles as

From Left - Right: Sandhya Singh - Human Resource Manager, Ateca well as opportunit­ies to raise their profile so they can recognize and capitalise on their full potential. 2ne of the women represente­d in our (xecutive management team, Ateca 1auluvula has been with the Authority for six years and has recently been promoted to a leadership role, serving as the 4uality Assurance 0anager. The knowledge and experience she has acTuired over the years will play an important role in the delivery of the Authority s services to the farmers and the products that are processed at the A0A s warehouse. ithin this short timeframe, she has reflected good leadership Tualities and has been molded through mentoring by her peers.

The Authority will continue to invest and support efforts to hire and promote diverse competent candidates going forward.

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