Fiji Sun

MyDesk empowers growth, says Koya

- MERELEKI NAI NADI Feedback: mereleki.nai@fijisun.com.fj

The launch of MyDesk, which coincided with the reopening of internatio­nal borders, was opportune and well-timed, Minister for Commerce, Trade, Tourism and Transport, Faiyaz Koya said.

Speaking at the launch at Nadi Back Road, he said the work of MyDesk founder, Dipti Sharma, dated back to efforts that began five years ago.

Back then, Ms Sharma launched her digital marketing and corporate

events company, Eventuros (Fiji). Internatio­nal recognitio­n

The success of Eventuros (Fiji) brought Ms Sharma internatio­nal recognitio­n, as a recipient of the TOP 50 Asia’s Women leaders - CMO ASIA World Women Leadership Congress in 2019.

Ms Sharma was shortliste­d as a finalist of the Westpac Women in Business Awards’ Aspiring Entreprene­ur category in 2018 and 2019.

Her quest to push beyond individual boundaries and motivate change was commended by Mr Koya.

He said her design had provided a space that empowered, fostered, and cultivated long-term job growth.

“With Fiji now “Open for Happiness”, Nadi will be receiving visitors from all walks of profession­s

– seeking a convenient place to work remotely,”Mr Koya said.

Co-working

The concept of co-working was gaining momentum in Fiji, he said.

Co-working was a long-establishe­d concept worldwide designed for new age creatives, start-ups, establishe­d and freelancer­s seeking to build, network, and share resources and knowledge in their career, Mr Koya said.

With remote work becoming more common, MyDesk was realising opportunit­ies and adapting to technology and the corporate world as they simultaneo­usly advanced, he said.

“What co-working spaces also do is, they provide a higher level of independen­ce and flexibilit­y that we may

not otherwise enjoy in a traditiona­l office setting,” Mr Koya said.

Accelerato­rs concept

In Dubai, where he recently visited, Mr Koya witnessed the Government Accelerato­rs concept.

He said it was an initiative of the United Arab Emirates Government that integrated Government, private sector and non government organisati­ons into one space.

“Essentiall­y, they choose projects and collective­ly implement them within 100 days,” Mr Koya said.

Ms Sharma’s four-member women’s team, created MyDesk.

“Given the current economic conditions, it is essential that we continue to provide support and encouragem­ent to young Fijians with innova

tive business ideas,” Mr Koya said.

“It is also important for collaborat­ion – to create an entreprene­urial eco-system that offers the right support.

“I understand MyDesk has partnered with surroundin­g businesses to offer package deals and add value to their experience.

“Our job, as policy makers, is to provide an enabling environmen­t for businesses to thrive,” he added.

Contact details

MyDesk is located at Level 1, Essence Fiji Building, Lot 1 Nasau Back Road, Nadi.

Email: info@mydeskfiji.com Telephone contact: 9955626

 ?? ?? Minister for Commerce, Trade, Tourism and Transport, Faiyaz Koya (third from left) with founder of MyDesk, Dipti Sharma (fourth from left) during the official launch of MyDesk, in Nadi on December 17, 2021.
Minister for Commerce, Trade, Tourism and Transport, Faiyaz Koya (third from left) with founder of MyDesk, Dipti Sharma (fourth from left) during the official launch of MyDesk, in Nadi on December 17, 2021.

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