NAMA Fiji products hit Hong Kong market

NAMA Fiji has hit the Hong Kong market with Oh Glow HK, an e-commerce platform showcasing premium beauty brands from around the world. NAMA Fiji managing director Debra Sadranu said the brand’s presence on Oh Glow HK represented a shared vision for promoting sustainable beauty practices while delivering premium skincare solutions to consumers in the Asian market.

She said it marked an exciting milestone in the brand’s strategic journey and commitment to expansion in Asia.

“Leveraging Oh Glow HK’s platform, NAMA Fiji aims to introduce its innovative skincare brand to skincare enthusiasts in Hong Kong who appreciate our brand’s sustainability focus,” Ms Sadranu said.

“Oh Glow HK’s commitment to curating luxury beauty, skincare, and lifestyle brands that share similar values perfectly aligns with Nama Fiji’s ethos and its representation on the platform reflects the Fiji Made brand’s determination to share its amazing story with the Asia market.”

PTI China head of exports, Yolanda Jiang, highlighted the potential for Pacific brands to thrive in the Asian market.

“This is a milestone achieved by a Pacific business, not just in terms of protecting the brand, but also enhancing its visibility,” Ms Yolanda said.

“PTI China is keenly aware that when a brand receives official recognition for its quality and commitment, it builds trust with consumers, which will spark more discussions and trade opportunities for the brand.”

In congratulating NAMA Fiji, she said brand protection was crucial for Pacific businesses as it safeguarded business identity, reputation, and uniqueness and builds brand loyalty with customers. Available on Oh Glow HK are the Nama Fiji Gel Serum, Nama Fiji Face Cream, Nama Fiji Body Lotion, and Nama Fiji Eye Cream, four best-selling products earmarked by the brand to do remarkably well in the Asian market.