Kava to surpass sugar

THE country’s kava exports are earmarked to surpass sugar as the major revenue earner for the agriculture sector following its significant growth throughout the years from a modest $8.8 million in 2015 to an impressive $40.7 million in 2022.

Trade Minister Manoa Kamikamica shared this at the British American Tobacco star farmers awards in Votualevu, Nadi last Friday.

“However, to fully harness the potential of this sector, we must ensure that we have the right mechanism in place ensuring stability,” Mr Kamikamica said.

“Our ministry has participated in a workshop on the potential for kava exports to the European Union markets.

“There could be new opportunities on the horizon for farmers with the government conducting research on the feasibility of new markets for agricultural product exports to take on.”

While addressing tobacco farmers, the

Deputy PM also shared the importance of investing in our land, because getting this part right means investing in a new future.

He stated that land resources are the country’s greatest asset and have immense potential in steering the nation to a more secure tomorrow.

“A future ideal for the growth of new and emerging industries and, above all, a future ideal for our children and the generations ahead.

“A few weeks ago, I attended the opening of the newly upgraded state-ofthe-art Fiji Water Bottling Plant in Yaqara – an investment that reaffirms the Fiji Government’s commitment towards industry development.

“Our continuous support in the mineral water and agriculture sector is a clear indication of its importance and remains our top priority sector.”

Mr Kamikamica added the allocation of $47.5 million for the crops and livestock research and extension services to strengthen agricultural productivity attests to this.