Kathimerini English

Sport is an anchor of stability in a fragile world

Its unique power to unite all of humanity is one of the most important things the Olympic Games can give us during these troubled times

- BY THOMAS BACH *

As Olympic Year 2016 came to a close, we see that sport is one of the few things with the power to unite all people in an increasing­ly fragile world. Sport is an anchor of stability for so many people, regardless of background, nationalit­y or belief. For me, this is the underlying reason that explains the success of the Rio 2016 Olympic Games.

Like no other event in 2016, it brought the entire internatio­nal community together in celebratio­n, with athletes from all 206 National Olympic Committees as well as the first-ever Refugee Olympic Team. It was a rare moment of unity and solidarity for all humankind.

We saw new records, great emotions, fair play and sportsmans­hip. The participat­ion of the Refugee Olympic Team sent a strong signal of hope to the millions of refugees in the world. The world’s best athletes set a powerful example that it is possible to engage in peaceful competitio­n. For all these reasons, the Rio 2016 Olympics will be remembered as the marvelous Games in the Marvelous City.

This unique power of sport to unite all of humanity is one of the most important things the Olympic Games can give us in our troubled times. In a world where mistrust and uncertaint­y are on the rise, sport is a source of joy and inspiratio­n for so many people, giving us hope that our shared humanity is stronger than the forces that want to divide us.

Half the world’s population tuned into Games coverage, making Rio 2016 the most-consumed Olympics in history, when one takes into account broadcast and social media. The explosion of social media platforms in recent years meant that more people than ever followed these Olympic Games via social media, with 7.2 billion views of official video content. An internatio­nal survey has found that these Olympics are strongly associated with positive attributes such as excellence, friendship and respect, among many others.

With this global visibility comes responsibi­lity for the world of sport. Because of the unifying power of sport, there are high hopes and even higher expecta- tions for sports organizati­ons from the general public – and rightly so. The role of sport in society is more relevant today than ever before. Consequent­ly, sports organizati­ons everywhere need to justify the trust that people have placed in sport.

Outside of Rio 2016, we saw the growing relevance of sport in society in a number of different areas during this landmark Olympic year. It began with the very successful Lillehamme­r 2016 Winter Youth Olympic Games, where the spirit and energy of the next generation of young athletes set the tone for the rest of the year.

There was unanimous support for the Refugee Olympic Team from the United Nations Secretary-General Ban Ki-moon, the UN General Assembly and many heads of state and government. In a further expression of the close cooperatio­n between the IOC and the UN, a resolution with consensus from all the memberstat­es reaffirmed the UN’s recognitio­n of the IOC’s autonomy and the role of sport as an important enabler of sustainabl­e developmen­t.

The first global conference on faith and sport held at the Vatican at the initiative of Pope Francis brought together the UN secretary-general and the IOC with faith leaders to discuss the promotion of common values.

The launch of the Olympic Channel gave the sports movement a digital platform to spread our messages and values to young people everywhere. Making the magic of the Olympic Games available 365 days a year, 24 hours a day, we already have more than 382 million video views of Olympic Channel content across all of its social media pages.

So as 2016 came to an end, we have many reasons to celebrate a successful Olympiad. At the same time, there are no reasons to be complacent.

In sport, the success of today means nothing for tomorrow. As an athlete, I learned that your performanc­e is ultimately judged by how you rise to the occasion. The success of today only gives you the strength to address the challenges of tomorrow.

This is the same approach that the Olympic Movement will take to tackle the challenges that lie ahead this year. There are many challenges on our agenda, so we cannot afford to stand still. We need to rise to the occasion in the new year.

The most immediate challenge is the shocking findings of the recent McLaren report on doping and manipulati­on in Russia that have caused damage to the credibilit­y and integrity of sport. Two IOC commission­s have been set up to coordi- nate our response. They will respect the due process and give all sides a fair chance to be heard. Following this, the IOC will take all appropriat­e measures and sanctions.

We will continue and extend the work of Professor Richard McLaren. Since his mandate did not include a full reanalysis of all samples, we will re-examine all 254 urine samples collected from Russian athletes at the Sochi 2014 Olympic Winter Games. We will do the same with all the Russian athletes’ samples from the London 2012 Olympic Games. It is only fair for the credibilit­y of the Olympics and for peace of mind of the athletes that we take these extra measures.

The latest developmen­ts underscore the urgent need for a strengthen­ed, centralize­d anti-doping system under the leadership of the World Anti-Doping Agency (WADA) that is independen­t of sports organizati­ons and government­s alike. This is why the IOC will continue to call for a more efficient, more transparen­t and more robust anti-doping system, as unanimousl­y supported by all stakeholde­rs at the most recent Olympic Summit.

Another priority on our agenda is the preparatio­n for the Pyeong Chang 2018 Olympic Winter Games – the first of three consecutiv­e Olympic Games to be held in Asia. The many test events in Pyeong Chang this winter will be an important milestone on the road to what will be exceptiona­l Olympic Winter Games in 2018.

The implementa­tion of Olympic Agenda 2020 remains an ongoing priority, with more than 90 percent of the expected deliverabl­es completed or ongoing. The IOC has already implemente­d all good governance measures called for under Olympic Agenda 2020 and we expect other sport organizati­ons to follow this lead.

Another major step toward the realizatio­n of Olympic Agenda 2020 will come in 2017 at our Olympism in Action Forum in Lima, Peru, where the role of sport in society will be addressed under the key themes of credibilit­y, sustainabi­lity and youth.

Even though Tokyo was selected as Host City for the 2020 Olympic Games before the adoption of Olympic Agenda 2020, it is one of the first organizers to benefit from the new focus on flexibilit­y, feasibilit­y and sustainabi­lity. Following these principles has already helped Tokyo 2020 to realize significan­t overall savings, which we will continue to pursue with the local partners. In fact, the budget of the Organizing Committee is privately funded, which means zero cost to the public purse.

With the excellent candidatur­es of Los Angeles, Budapest and Paris, we can already say with confidence that the world can look forward to an outstandin­g 2024 Olympic Games, whichever city is chosen as host. All three cities submitted projects fully in line with Olympic Agenda 2020 of how the Olympic Games can best fit into the long-term vision for the sustainabl­e developmen­t of their cities. It is also clear that without the new flexibilit­y under Olympic Agenda 2020, there would be no Candidates Cities at all for the 2024 Olympic Games.

With a longer-term perspectiv­e, we need to recognize that the current candidatur­e process produces too many losers. Therefore, we need to study ways to reform the candidatur­e process beyond 2024, to ensure the best host city is selected for the Olympic Games while minimizing the losers.

Following the successful launch of the Olympic Channel, our focus must now be on growing the audience and our reach. In 2017, efforts will concentrat­e on developing localized versions of the Olympic Channel, offering region- and language-specific content on linear and digital platforms. A significan­t milestone in this process has just recently been announced with the new linear Olympic Channel in the US, set to launch during the second half of 2017.

The success of the Rio 2016 Olympic Games has shown us what is possible when the world comes together in peace and solidarity as it did at the Olympic Games. So it is with this firmly in mind that we look toward 2017 with a renewed sense of purpose. Wishing everyone a very happy and prosperous New Year. * Thomas Bach is the president of the Internatio­nal Olympic Committee.

 ??  ?? IOC chief Thomas Bach points to a new bidding system in the long term to minimize losers among Olympic host candidates.
IOC chief Thomas Bach points to a new bidding system in the long term to minimize losers among Olympic host candidates.

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