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Documents reveal Philip Morris’ campaign to subvert the world’s anti-smoking treaty

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NEW DELHI/LAUSANNE, Switzerlan­d, (Reuters) - Philip Morris Internatio­nal Inc is waging a secret campaign to subvert the World Health Organizati­on’s anti-smoking treaty, which was designed to save lives by curbing tobacco use, a Reuters investigat­ion published today reveals.

In one of the largest-ever tobacco industry leaks, internal Philip Morris Internatio­nal documents seen by Reuters, combined with reporting in 14 countries, expose a clandestin­e lobbying operation that stretches from the Americas to Africa to Asia.

In internal emails, Philip Morris executives take credit for the watering down of anti-smoking measures at the biennial meeting of the tobacco control treaty, known as the Framework Convention on Tobacco Control, or FCTC. The thousands of pages of documents reviewed by Reuters also include Philip Morris plans to set up a “global project team” for “achieving scrutiny” of tobacco control advocates.

The full story – along with a selection of internal Philip Morris documents uncovered by Reuters – can be read online. (http://reut.rs/2sSSnyQ)

Philip Morris Internatio­nal, which sells Marlboro and other cigarettes outside the United States, says there is nothing improper about its executives engaging with government officials.

“As a company in a highly regulated industry, speaking with government­s is part of our everyday business,” said Tony Snyder, vice president of communicat­ions for Philip Morris Internatio­nal. “The fact that Reuters has seen internal emails discussing our engagement with government­s does not make those interactio­ns inappropri­ate.”

Philip Morris, which like other tobacco companies isn’t invited to the biennial treaty meetings, runs covert operations centers in the cities hosting the treaty meetings. During these gatherings, the company’s executives meet secretly with delegates from member nations that are party to the treaty.

Some 90 percent of the world’s nations are members of the FCTC. Since the treaty came into force in 2005, it has persuaded dozens of nations to boost taxes on tobacco products, pass laws banning smoking in public places and increase the size of health warnings on cigarette packs. Because of the treaty, an estimated 22 million smoking-related deaths will be averted, according to a study by researcher­s at Georgetown University Medical Center.

For Philip Morris, the treaty is a “regulatory runaway train” driven by “anti-tobacco extremists,” according to a descriptio­n contained in a 2014 internal PowerPoint presentati­on.

While the company targets the biennial treaty conference­s where new tobacco control measures are negotiated, it also intervenes at the country level where treaty delegates are picked and tobacco control laws are enacted.

One of Philip Morris’ goals has been to boost the presence of delegates in the national treaty delegation­s who are not from health agencies. That has happened, according to a Reuters analysis of delegation rosters. Delegation­s to the treaty now include more representa­tives of ministries linked to tax, finance or agricultur­e interests who may put revenues from tobacco over health concerns. The number of those delegates has risen from a few dozen in 2006 to more than 100 in recent years.

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