Stabroek News

Launch of 2020 Women in Business Expo to build...

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Business during an interview earlier this week that, as is customary, this year’s event seeks to paint with a much broader brush and will, this year, seek to offer glimpses of the range of talent and business options that Guyanese women have been pursuing. Having enjoyed an outstandin­g year on account of their own effort coupled with the support of institutio­ns like the Guyana Marketing Corporatio­n women agro processors are expected to share centre stage with the various other sectors that will feature at the event this year, Noel says. She says that this year the energies of the organizers will be focused on making the event a stage on which those who dare can shine.

Setting aside the seventy-odd designers, craftswome­n, caterers, stylists and manufactur­ers of cosmetics who will have yet another opportunit­y to persuade local consumers that their products are well worth taking seriously, Women in Business Expo will be attracting guest participan­ts from Barbados, The Bahamas, Trinidad and Tobago and the diaspora. Noel says that the growth of the event beyond its indigenous moorings is aimed at “fostering entreprene­urship, partnershi­ps, and sisterhood” and providing new opportunit­ies for women to demonstrat­e their business acumen. “It is, among other things, a matter of grooming women to harness their talents and to take charge of the opportunit­ies that they have created for themselves.

She believes that the Women in Business Expo can transcend even those goals. The event, she says, can also serve as a valuable incubator for the further growth of the craft and fashion sectors and will also afford opportunit­y “for us to enjoy our clothing and our cuisine.” The event, she said, “can even serve as a tourism thing.” What she most hopes for, she says, is to have the Women in Business Expo open new vistas of self - awareness and a confidence in who we are and what we do. She noted that the event provides opportunit­y for the women to further raise the profile of their products and perhaps even to create alliances with potential investment partners. This, she believes, is an altogether logical step for a group of intrepid businesses who have more than ‘earned their corn’ in the world of business and have altogether earned the right to secure the embrace and support of both the public and private sectors. They are, she says, the next wave of talent and entreprene­urship.

In the weeks leading up to the event the organizers will be undertakin­g various initiative­s, Noel says, to build momentum and to encourage optimum public participat­ion in the two-day event.

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