China Daily

Web alliance to fight wildlife market

- By YANG WANLI yangwanli@chinadaily.com.cn

Internet giants Baidu, Alibaba and Tencent joined forces this week to combat online trading in wildlife parts, an illicit practice that continues on e-commerce and social media platforms.

The alliance also has eight other members, including websites for trading secondhand items such as Zhuanzhuan and 58.com, and sites for buying and discussing antiques, including auction sites like cang.com and Wenwantian­xia.

A charter was signed by all alliance members on Monday. Under the charter, the member companies are committed to detecting and removing illegal wildlife trade advertisem­ents on their sites and sending warnings to users and prohibitin­g them from releasing such informatio­n.

The platforms will apply advanced technologi­es such as big data analysis and artificial intelligen­ce to detect signs of the illegal wildlife trade. Members will strengthen collaborat­ion and share informatio­n, techniques and experience in dealing with the wildlife trade online.

“We will also make efforts to train our employees to identify illegal wildlife products and raise their awareness about wildlife cybercrime,” said Qin Qi, deputy director of Tencent’s security management department.

“All members will actively assist law enforcemen­t agencies in investigat­ions and prosecutio­ns and support other industries, in particular the logistics industry, in combating the illegal wildlife trade. This will raise the costs of illegal trades in order to reduce the cases,” she said.

Traffic, an internatio­nal NGO that operates a wildlife trade monitoring network, released a report on wildlife cybercrime in China in July. After monitoring 58 social media accounts, the report indicated that China’s e-commerce platforms have become major channels for the sale of illegal wildlife products, with more than half of that trade involving elephant ivory.

Research from 2012 to 2016 shows that 63 percent of wildlife product ads were for ivory, followed by rhino horn, which accounted for 18 percent. Other illegal trade involved tiger parts and helmeted hornbill beaks.

“Dealers can reach the buyers

easily through social media, such as WeChat and other online chat tools, which increases the difficulti­es for law enforcemen­t,” said Chu Weidong, deputy director of the Protection Department of the State Forestry Administra­tion.

“With support from the internet platforms, fighting against wildlife cybercrime will be more effective,” Chu said.

The administra­tion previously had strengthen­ed enforcemen­t. Last year, 15 people in Jiangsu province were convicted in the illegal trade of protected wild animals on instant-messaging tools QQ and WeChat.

Two dealers in Hainan province were also detained for the illegal trade of protected wild turtles last year.

According to Traffic’s report, new wildlife product ads on the internet decreased from 4,000 a month in March 2012 to 2,000 in October 2013 to 1,000 in September 2016.

“The alliance is a milestone for collective efforts by internet companies, government agencies and NGOs to tackle the illegal wildlife trade online. We will help to promote greater sharing of experience between the alliance and other internatio­nal organizati­ons to combat the illegal trade,” said Zhou Fei, head of Traffic’s China office.

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