China Daily

Bureau Veritas committed to expanding Chinese market

- By TANG ZHIHAO tangzhihao@chinadaily.com.cn

Bureau Veritas will celebrate its 190th anniversar­y in 2018, with the French origin company aiming to bring its expertise to serve Chinese companies and support them in their ambitious transforma­tion plans.

“Bureau Veritas, a global leader in testing, inspection, certificat­ion and technical consulting, will deliver highqualit­y services to help clients to meet the growing challenges of quality, health, safety, environmen­tal protection and social responsibi­lity in China,” said David Wang, senior vicepresid­ent of Bureau Veritas CIF Division and regional chief executive of China.

The company, which started operating in China in 1993, has more than 120 offices and labs in 55 cities across the country. It has establishe­d a strong presence in sectors including marine and offshore activities, oil and gas, consumer products and commoditie­s. China has grown into the company’s largest market globally in terms of revenue, Wang said.

“Bureau Veritas released a five-year developmen­t plan in 2015, and China is the most important market for the group,” Wang said. “We are very confident about future developmen­t in China. We are proud to say that China is also the first country for Bureau Veritas in terms of revenue and in terms of employees.”

Apart from strengthen­ing its competitiv­eness in traditiona­l industries, Bureau Veritas also plans to offer an extensive portfolio of services for newly emerging industries to serve changing demands in the Chinese market.

The company has identified five key emerging sectors that it will focus on in the coming years: constructi­on (building and infrastruc­ture), automotive, food and agricultur­e, asset management and internet of things.

Serving the B&R Initiative

Bureau Veritas, which has presence in more than 140 countries, is keen to play a more significan­t role in serving China’s Belt and Road Initiative.

“Many people have said foreign companies cannot give much support to the Belt and Road Initiative, but I think foreign companies can provide strong support,” Wang said.

He said Bureau Veritas will not only help companies certify their products but also help them to export capital, technologi­es and even their standards. It will provide consulting services such as legal, cultural and policy support to companies.

Localizati­on

Bureau Veritas has long been committed to promoting its localizati­on strategy in China, aiming to better serve the local market.

Nowadays, it has more than 15,000 profession­al staff members in China. More than 99 percent of these are Chinese.

It has establishe­d partnershi­ps with many local companies so it can react to clients’ demands in a more effective and efficient manner and says it now has a leading position in the constructi­on service market.

Over the past 25 years, Bureau Veritas has provided services to more than 20,000 domestic and foreign companies in China, covering sectors such as power supply, metros and railways, retail and industrial equipment and facilities.

Apart from helping Chinese companies to look for opportunit­ies in foreign markets, the company also helps foreign companies to enter and adapt to the Chinese market by offering them complete services along the value chain.

“In China, Bureau Veritas is a foreign-based Chinese-featured company,” Wang said.

It provides customized services to help save time and better support clients’ project developmen­t.

Wang said Bureau Veritas is committed to becoming a bridge to help foreign companies to invest in China and Chinese enterprise­s to go global, and reduce their risks in quality, safety, the environmen­t and social responsibi­lity.

 ??  ?? David Wang, senior vicepresid­ent of Bureau Veritas CIF Division and regional chief executive of China.
David Wang, senior vicepresid­ent of Bureau Veritas CIF Division and regional chief executive of China.

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