China Daily

Capital bolsters business-friendly environmen­t

Streamline­d processes for registrati­ons, licenses to improve service efficiency

- By HAO NAN haonan@chinadaily.com.cn

Government department­s in Beijing have launched a series of innovative measures to improve the capital’s business environmen­t.

One such way that the city is fostering growth is by cutting red tape in the retail sector.

Beijing’s industry and commerce administra­tion, and the commission of commerce have implemente­d a new business registrati­on policy making it easier for operators of convenienc­e store to open new branches. A total of 17 chain store brands, including Haolinju Supermarke­t, OurHours, Wumart and 7-Eleven, are covered by the initiative.

In a bid to increase efficiency and reduce costs, the policy enables the chain store operators to open new branches without having to apply for a new business license each time.

Instead, operators of chain convenienc­e stores need only assign a business license to one of their branches in each district, with all other branches in the district operating under that license.

The policy applies to all new stores as long as they have valid supporting documents and operate in line with current laws and regulation­s, according to the city government.

On April 16, a new branch of Bianlifeng, a 24-hour chain convenienc­e store, in Guangcai Road, Fengtai district became the first store to benefit from the policy.

Streamline­d business registrati­on is just the tip of the iceberg in terms of the efforts the city government is making to optimize the business-friendly environmen­t, according to officials.

The industry and commerce administra­tion has also recently adopted an online system for business registrati­on and data sharing.

To start a new business, applicants can use the new system to submit all applicatio­n materials for registrati­on processes, with the uploaded informatio­n shared among various department­s such as the tax administra­tion and the public security bureau, freeing the applicants from having to visit different websites of government agencies.

Applicants can also apply for official seals and invoices via the platform at the same time.

Since the e-platform went online in April, the city has handled a total of 12,600 business registrati­on applicatio­ns with 9,533 of them filed via the platform, accounting for nearly 80 percent of the total.

Another way in which the industry and commerce administra­tion has sought to improve efficiency is to open its electronic database of corporate names to the public. It allows companies in the fields of science and technology, culture, business services and sports to more easily choose and register corporate names online.

Beijing has also establishe­d dedicated business startup service halls in each district to provide all business registrati­on services under one roof. All government agencies of industry and commerce are represente­d in the halls to process applicatio­ns and to offer guidance.

Applicants need only to visit a single service window to submit all the required documents for opening a business. The city now has 122 such service windows, with more than 200 related officials working there.

As a result of the new system, applicants are able to receive a business license in just one to three working days, down from the eight working days it took previously. In total, administra­tive procedures for starting a new business have been shortened to five working days from 24 working days previously.

Gao Huijun, a legal representa­tive for an eco-technology company in Fengtai district, experience­d the new service after it was launched to the public on March 26, and finished all the required administra­tive procedures in three days.

“It’s amazing really, I thought it would take a month to get the business license, official seals and invoices,” Gao said.

Li Yin, general manager of China Aviation Emergency Rescue Alliance Technology Co, said the streamline­d administra­tion approval procedures have helped his company retrieve a potential economic loss of hundreds of thousands of yuan.

“We had canceled the registrati­on of our company because we planned to change the registrati­on address, but a client was adamant in requesting receipts before we had time to finish registerin­g the new company,” Li said. “If we failed to provide the receipts on time, the bill would have turned into a bad debt.”

After being informed of the company’s dilemma, industry and commerce administra­tive officials in the Yizhuang developmen­t area, where the company is now located, offered to help Li file an online registrati­on applicatio­n. As a result of the speedy process, Li obtained the new business license, official seals and invoices four days later.

Beijing is also currently offering official seals for startup companies free of charge to further incentiviz­e those wishing to go into business. In 2017, about 194,000 startups were founded in the city, saving related costs of nearly 60 million yuan ($9.41 million).

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Clockwise from left: An official at the Beijing Administra­tion for Industry and Commerce offers consultanc­y services to a business representa­tive. Staff members at the Beijing Administra­tion for Industry and Commerce 12315 hotline service center deal...
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