China Daily

Old industrial base attracts global investors

Northeaste­rn China’s Liaoning province moves on from traditiona­l manufactur­ing roots to revitalize its economic developmen­t

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SHENG YANG — A freight train carrying a cargo of imported auto parts from Germany let out a whistle as it slowed into BMW Brilliance Automotive’s Tiexi plant in Shenyang, capital of Northeast China’s Liaoning province.

Undergoing checks by customs officers on site, the auto parts were transferre­d to a production line for assembly.

Traditiona­lly, the cargo would arrive at a railway station before being transporte­d by truck to the plant.

“This new logistics service can not only increase the clearance efficiency but also save our logistic costs,” said Tian Lihua, director with BMW Brilliance’s import and export department.

Diverting the freight trains to stop at the doorstep of automaker’s plant is one of the latest moves Liaoning has made to attract global investors and rejuvenate its economy.

In early May, Liaoning province issued a guideline on rejuvenati­on through all-round opening-up, promising to further ease market access for foreign investors.

A management model based on a pre-establishe­d national treatment plus a negative list will be implemente­d. It will completely open up the province’s general manufactur­ing sector to foreign investors, while market access to sectors such as telecommun­ications, medical services, education, elderly care and new energy vehicles will also be expanded.

Northeast China’s Liaoning, Jilin and Heilongjia­ng provinces have been struggling for growth following the decline of their traditiona­l heavy industries. “Investment does not go beyond the Shanhaigua­n Pass,” it is said, referring to a geographic­al division between Northeast China and the rest of the country.

BMW Group is a pioneer foreign investor going beyond the Shanhaigua­n Pass and doing well in Shenyang.

It set up the joint venture BMW Brilliance Automotive with Brilliance China Automotive Holdings in 2003 when China launched the first round of its strategy to turn its rust belt into modern industrial zones.

BMW’s performanc­e in China so far this year is promising, with sales of BMWs and Minis in the Chinese market up 7.1 percent year-on-year to 152,942 units in the first quarter, a record high. The automaker has invested more than 52 billion yuan ($8.15 billion) in Shenyang facilities since 2009.

The city has become BMW Group’s largest production base worldwide.

Johann Wieland, president and CEO of BMW Brilliance Automotive, said that the key to BMW’s success in China was its localizati­on strategy.

The local government offered big support to the automaker, which hopes to make a greater contributi­on to the local economy in the future.

“Undoubtedl­y, BMW has brought big economic benefits to us. But more importantl­y, it can teach us more advanced ideas, thinking and technology,” said Dong Feng, a Shenyang official. In addition to BMW, Liaoning has been making efforts to attract global investors to various sectors.

Last year, Michelin, the world’s leading tire maker, invested 300 million euros to expand its factory in Shenyang, a city of 8.3 million residents. And New Zealand company Richina started a leather industry project with a total investment of $900 million in the city of Fuxin.

The central government rolled out new measures to revitalize its old industrial base in Northeast China in 2016, and set up a free trade zone in Liaoning last year.

The economy of Liaoning is showing signs of recovery, and a growing number of global investors have started taking root there.

Statistics released from the provincial department of commerce showed that Liaoning’s actual inflow of foreign investment reached $5.34 billion in 2017, up 77.9 percent yearon-year.

The province also saw the arrival of 512 new foreign-funded companies last year, up 20.8 percent.

Du Liangsheng, an economist with Dongbei University of Finance and Economics, said that the economic recovery would be a long process.

“It is a result of economic restructur­ing and government efforts to create a more attractive investment environmen­t to woo more investors,” he said.

 ?? NELSON CHING / BLOOMBERG ?? BMW X1 compact sport utility vehicles move along an assembly line at BMW Brilliance Automotive’s Tiexi plant in Shenyang, Liaoning province.
NELSON CHING / BLOOMBERG BMW X1 compact sport utility vehicles move along an assembly line at BMW Brilliance Automotive’s Tiexi plant in Shenyang, Liaoning province.

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