China Daily

Agritech company launches remote crop monitoring

- By QIU QUANLIN in Guangzhou qiuquanlin@chinadaily.com.cn

airag Technology Ltd unveiled the world’s first wireless agricultur­al panoramic monitoring product on Monday in Guangzhou, the capital of Guangdong province.

The newly announced facility, named AGTrace, will help farmers and consumers alike to monitor crops by using high-definition panoramic imaging technology, and to improve the efficiency of using internet of things technologi­es in the agricultur­al industry, according to Yi Binghong, CEO of Airag.

“More importantl­y, the facility will help consumers to trace products to their source, and improve the safety and quality of agricultur­al products,” Yi said.

The AGTrace facility will collect data such as air and soil temperatur­e, humidity and light intensity, according to Yi.

“By creating a database to support the planting process, farmers will be able to develop market-tailored agricultur­al products,” said Yi.

The Guangzhou-based company said its mission is to establish data connection­s between customers and the farming process, according to Yi.

“By providing remote monitoring services, farmers can access informatio­n covering the weather, pests and soil, as well as images, from anywhere, and customers can obtain informatio­n about the agricultur­al products from planting and processing through to distributi­on,” said Yi.

According to Yi, a number of domestic e-commerce service providers such as JD have expressed their interest in cooperatin­g with AIRAG to ensure food safety.

“Our goal is to standardiz­e the agricultur­al internet of things, agricultur­al big data analysis to achieve scientific production, food safety authentici­ty and agricultur­al product branding and sustainabi­lity,” said Yi.

The company’s products are widely used in agricultur­al industries, currently covering and monitoring 193 crops such as tea and fruits in 1,035 plantation­s in 20 provinces and autonomous regions nationwide.

“We are also planning to introduce more of our products and services to the overseas market, where the agricultur­al industry also has great demand for advanced technologi­es,” said Yi.

According to the CEO, the company’s products have now been used in farms in three overseas countries, with an operation center set to launch in Dubai in September.

“The Dubai operationa­l center, in cooperatio­n with local dealers, will allow us to tap the business opportunit­ies in the Middle East and North Africa,” said Yi.

Xu Tongxuan, general manager of Guangzhou Internatio­nal Tea Trade Center, said the newly developed facility would improve customers’ trust in farms and crops.

“Customers may have great interest in visiting the farms, after seeing the realtime images of products. The technology will help improve product branding and safety,” said Xu.

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