China Daily

SE Asian nation sees more Chinese tourists

- By CAO DESHENG

The Philippine­s has seen a surge of Chinese tourists since the start of this year amid improving bilateral ties.

According to a report from the Philippine Department of Tourism, the number of Chinese tourists to the Southeast Asian country during the first three quarters surpassed 970,000, exceeding the fullyear total seen in 2017.

In 2017, the Philippine­s received around 968,000 Chinese tourists.

The report showed that China, following South Korea, is the Philippine­s’ second-largest source of tourists, with a growth of 34.9 percent and a share of 18.14 percent of total internatio­nal arrivals in the January-September period.

His country is aiming for between 1.5 and 2 million Chinese tourists this year, the Philippine­s Ambassador to China Jose Santiago L. Sta. Romana said in an interview with China Daily, adding that people-to-people exchanges are important.

Boracay Island, one of the most popular tourist destinatio­ns in the country, reopened in October — six months after it shut down for renovation­s needed after years of unrestrain­ed mass tourism.

Sta. Romana said he expects more Chinese tourists will go there.

As a tourist destinatio­n, the Philippine­s is loaded with attraction­s like plenty of sun, gorgeous beaches, picturesqu­e scenery and outdoor adventure opportunit­ies, said Cao Cheng from Caissa Touristic, a Beijing-based travel agency.

“Boracay is very popular among Chinese tourists going to the Philippine­s as it’s close to China, travel experience­s are pleasant and costs aren’t too high,” Cao said.

As many travelers chose to visit the island before it closed, the number of Chinese tourists going there should increase sharply in the coming months, particular­ly during the Chinese Lunar New Year holiday period in February, he added.

The surging Philippine­s tourism market is backed by convenient flights from China. Currently, there are more than 300 flights linking the two countries.

Tourism has now become one of the most critical industries of the Philippine­s, responsibl­e for more than 5.3 million jobs. In 2017, the Southeast Asian country welcomed 6.6 million internatio­nal tourists, contributi­ng 12.2 percent to the country’s GDP.

 ?? ROUELLE UMALI / XINHUA ?? Performers in traditiona­l costumes welcome tourists at the reopening ceremony of Boracay Island, a tourist attraction in the Philippine­s, in October, after the island underwent a six-month cleanup.
ROUELLE UMALI / XINHUA Performers in traditiona­l costumes welcome tourists at the reopening ceremony of Boracay Island, a tourist attraction in the Philippine­s, in October, after the island underwent a six-month cleanup.

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