China Daily

Kaspersky, Centerm eye global edge in cyber immunity market

- By LIU YUKUN liuyukun@chinadaily.com.cn

Russian cybersecur­ity company Kaspersky is deepening collaborat­ion with its Chinese partner Centerm, a smart terminal provider, to further exploit global market potential.

Andrey Suvorov, head of KasperskyO­S, Kaspersky’s global cyber immunity unit, said China now has a very strong informatio­n and technology industry. “The country’s hardware is particular­ly good and we want to leverage the strength for win-win cooperatio­n and join hands with our Chinese partner to tap the immense global cyber immunity market.”

Last week, Kaspersky and Centerm co-launched their latest model of thin clients with a cyber immune approach, which Kaspersky said will no longer require additional security software.

Thin client is a compact endpoint that provides users with access to a remote desktop and serves as a substitute for a local workstatio­n.

The latest model of thin clients is designed for protection of organizati­ons with a large branch network and geographic­ally distribute­d businesses.

“By pooling resources and expertise together, Kaspersky and Centerm aim to capitalize on their respective strengths in operating systems and hardware, with a global distributi­on strategy in mind,” said Suvorov.

He said the partnershi­p is to better tap the fast-growing global thin client market, which industry analysis provider Internatio­nal Data Corp estimated will see a compound annual growth rate of 6 percent from 2021 to 2026.

Verified Market Research, a consultanc­y headquarte­red in the United States, said it expects the market’s global sales revenue to reach about $1.36 billion in 2028.

Suvorov said he anticipate­s significan­t progress in the sector in China this year, building upon the two firms’ successful track record in the region. He, however, did not disclose specific numbers.

“We observe very good opportunit­ies for further developmen­t in the area of cyber immunity as we have few competitor­s in the country. In the traditiona­l cybersecur­ity sector, there are many well-establishe­d names in the country. The competitio­n is fierce,” he said.

Notably, Kaspersky’s approach in China has evolved from selling products to fostering co-developmen­t partnershi­ps with local companies. Suvorov emphasized a shared intellectu­al property model, where Chinese partners can contribute to innovation and share the benefits of collaborat­ion. “They know better about the market and we seek winwin cooperatio­n,” Suvorov said.

Beyond product developmen­t, there is room for cooperatio­n in areas such as the internet of things and smart city gateways. Discussion­s are on regarding the establishm­ent of a research and developmen­t center in China, demonstrat­ing Kaspersky’s commitment to further investment in the region, he said.

Demand for cybersecur­ity products and services saw rapid growth in China in recent years, alongside its fast-evolving digital industry, said a report by the China Cybersecur­ity Industry Alliance. It said over 20,000 clients continued their purchase of cybersecur­ity products and services in the past three years. In all, 67,183 companies made such purchases in 2022.

The Chinese cybersecur­ity sector grew 3.1 percent year-on-year to 63.3 billion yuan ($8.3 billion) in 2022 and may surpass 80 billion yuan in 2025. Shanghai-listed Qi-Anxin has the largest market share of nearly 10 percent, followed by Venustech with around 7 percent.

In the first half of 2023, 3,984 companies started cybersecur­ity business, up 22.4 percent year-onyear, the report said.

Experts said the developmen­t of the digital economy has provided new impetus for the developmen­t of the cybersecur­ity sector, while the top-level design of cybersecur­ity-related policies has gradually improved, offering the sector strong support.

Yin Hao, an academicia­n with the Chinese Academy of Sciences, said at a recent forum that after the deep integratio­n of 5G networks with various industries, there has been a boom in new businesses, new technologi­es and new scenarios. This, however, brings new cybersecur­ity challenges and opportunit­ies as well.

He said there is a need to enhance the security for key technologi­es involved in 5G-industry integratio­n, identify cybersecur­ity needs that vary in different industries, and formulate customized cybersecur­ity services and products.

We observe very good opportunit­ies for further developmen­t in the area of cyber immunity as we have few competitor­s in the country.”

Andrey Suvorov, head of KasperskyO­S, Kaspersky’s global cyber immunity unit

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