Beyond all the glamour
With her incredible looks and lavish lifestyle, ELLY LAM has come into her own. The 29-year-old daughter of tycoon Peter Lam and former Taiwanese actress Lynn Hsieh, she’s one of the most beautiful socialites in Hong Kong. In recent years, she has turned
On cover: Louis Vuitton
“Too glam to give a damn” reads Elly Lam’s mantra on her Instagram bio (@elly). Every time Lam is spotted out and about, she’s always looking her very best and pretty much glammed up for any occasion – but deep down, she believes that looks aren’t everything. To her, self- confidence and kindness matter the most. “The defi nition of beauty is to love yourself and own all kinds of imperfections that you have,” she says. “I think anyone can look pretty, but once you show any acts of cruelty, beauty will instantly fade away.”
At a young age, Lam wasn’t clear on what she wanted to do career-wise; she only knew that she was into beauty. Spending long hours on YouTube during her university days, she picked up most of her tricks from online make-up tutorials. “I’d say it’s like second nature, how it came about,” she says of her now-influencer status. With such passion, she loves to share her beauty looks and outfits on Instagram, seeing it as a platform “to gain and share knowledge”, as well as to communicate with her followers.
Lam’s live make-up tutorials and GRWM (“Get Ready with Me”) are the must-watch on her Instagram feed. She shares a few beauty tips about holiday make-up: “I like the bright- coloured looks and focus on my eyes – glimmer and shimmer. On top of my eyes, I use a highlighter or illuminator to give that extra pop and sparkle, then apply the same highlighter on the rest of my face, like my cheekbones, to tie everything together. Another trick I have is an item from Tom Ford Beauty, which is an eye gloss. I put it over my eyeshadow. Or you can use any clear lip gloss and put it on top – it’s how I create the wet eyeshadow look.”
Apart from beauty, she also has a lot of tales to tell (and a lot of opinions) as one of the top fashionistas in town. “I wish the pyjama trend would go away!” she exclaims, taking out her phone and showing me photos on Google Images. “Celebrities like Gigi Hadid and Selena Gomez go to events in pyjamas and heels. For me, it’s like a lack of effort. I think you could be in your pyjamas all day at home. I’d rather wear a nice dress or gown after spending hours on my hair and make-up.”
With the holidays fast approaching,
I ask Lam about her top suggestions for gifts. She thinks that a home- cooked meal, a personalised cardholder and a special photo frame are a few good options. “It’s not like you should just walk into a store and purchase an item,” she says. “To me, the most meaningful gift is one that you can tell someone put a lot of thought into. But sometimes, there’s no harm in spoiling our beloved ones with jewellery and diamonds.