Tata Motors, Castrol announce global strategic partnership
Tata Motors and Castrol have signed a 3 year strategic partnership agreement for supply of commercial vehicle oils to Tata Motors globally. The agreement will cover over 50 markets including SAARC and ASEAN region, Middle East, Africa, Russia and Latin America. As Tata Motors expand its international footprint, Castrol with its established presence in these markets, will support Tata Motors’ channel partners with high quality products and services to enhance market share and profitability of the company.
Tata Motors is a key strategic global account for Castrol and this new agreement is a step forward in the partnership which goes back 3 decades, starting in India. As a preferred partner of Tata Motors, Castrol will work closely with the Tata team to co-engineer products suited to meet specific requirements of new engine technology and environment regulations. Guenter Butschek, CEO and MD, Tata Motors said, “Tata Motors has had a long and enduring partnership with Castrol in India, delivering exceptional products and outstanding service for our customers. We are delighted to extend this partnership to a global level and look forward to leveraging our complementary strengths to offer our channel partners with high quality support.”
“Tata Motors is a valued key global strategic account for Castrol and we are excited about extending our relationship to global markets,” Mandhir Singh, CEO, BP Lubricants, said.