Business Standard

Debu Bhattachar­ya moves on from Hindalco

- DEV CHATTERJEE Mumbai, 30 July

In 1999, when a young Kumar Mangalam Birla was looking for a chief executive officer to head the Aditya Birla group’s metal company Hindalco he zeroed in on Debnarayan Bhattachar­ya - Debu to his friends — a rising star at Hindustan Lever. As Bhattachar­ya hangs up his boots this weekend, Birla must be satisfied with his choice.

From a single-location company with sales of ~ 1,759 crore and market value of ~3,470 crore in 1999, Hindalco is today a multinatio­nal with ~100,000 crore of sales and a market value of ~27,600 crore.

Bhattachar­ya, an alumnus of IIT-Kharagpur and Presidency College, Kolkata, says it was not an easy decision. After the untimely demise of his father, Birla was building a team to take the group to the next level. “As it turned out, it was not a wrong decision at all (to join Birla),” Bhattachar­ya had said in an earlier interview.

The biggest gamble by Bhattachar­ya and Birla was the acquisitio­n of a much bigger US-based aluminum can manufactur­er Novelis for $6 billion in 2007, which propelled Hindalco into the big league of metal companies in the world. After the Novelis acquisitio­n, Bhattachar­ya did not take his eye of the ball. Hindalco ramped up production in India with an investment of $6 billion to meet rising demand in the continent.

Group insiders say the DNA of Hindalco changed under Bhattachar­ya, from a laidback company to an aggressive global player looking out for opportunit­ies across the world. Bhattachar­ya’s 17-year stint at Hindalco was not without controvers­y, however. In 2013, Hindalco, Bhattachar­ya and Birla were accused by the Central Bureau of Investigat­ion (CBI) of being illegally allotted coal mines in Odisha by former Prime Minister Manmohan Singh.

The CBI was probing coal mine allocation­s on an order by the Supreme Court, which cancelled all allotments made over 20 years. Soon after the news broke out, Bhattachar­ya told this paper Hindalco had followed all the rules and had not broken the law. The matter is pending in court.

Bhattachar­ya, 68, will hand over the baton to Satish Pai, who will take over as next managing director of Hindalco on Monday. Bhattachar­ya will be vice-chairman of Hindalco, apart from taking on an advisory role at the group level.

The biggest gamble by Bhattachar­ya and Birla was the acquisitio­n of a much bigger US-based aluminum can manufactur­er Novelis for $6 billion in 2007

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