Exotic fizz
Dabur India Ltd has entered the fizzy drinks market with the launch of a range of fruit juice-based aerated drinks. The new range, Réal VOLO, has been prepared using a blend of exotic fruits like cranberry, blueberry, blackberry and grape. Réal VOLO, which does not have any added preservatives, is being launched in two variants: cranberryblueberry, and grapeblack currant. The company plans to extend the range in the coming months. The range will be available in 250ml cans priced at ~40.