Business Standard

WHATSAPP TO SHARE PHONE NUMBERS WITH FACEBOOK

Privacy advocates had raised concerns that Facebook would start mining WhatsApp accounts for data

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Messaging service WhatsApp has updated its global privacy policy, and it will now share phone numbers of users with its parent company, Facebook.

While the move will help Facebook offer more targeted advertisem­ents on its own platform, WhatsApp will continue to be ad-free, a WhatsApp spokespers­on told

PTI. He added that this is the first time that WhatsApp has updated the user privacy policy after being acquired by Facebook in 2014 in a $19-billion deal.

Privacy advocates had raised concerns that Facebook would start mining WhatsApp accounts for data. However, both the companies have maintained that WhatsApp would operate separately from the parent company and that its user data would not be shared without their consent.

WhatsApp has over one billion users globally, with a significan­t chunk coming from India. Facebook also runs photo-sharing platform, Instagram.

"As part of the Facebook family of companies, WhatsApp receives informatio­n from, and shares informatio­n with, this family of companies. We may use the informatio­n we receive from them, and they may use the informatio­n we share with them to help operate, provide, improve, understand, customise, support, and market our services and their offerings," the spokespers­on said.

He added this helps improve infrastruc­ture and delivery, secure systems and fight spam, abuse, or infringeme­nt activities.

WhatsApp will begin to "coordinate" accounts with Facebook by sharing WhatsApp users' mobile phone numbers and device informatio­n like the type of operating system and other details about the smartphone, he said.

This means that if a person has the apps of Facebook and WhatsApp installed on the same device, even with different phone numbers, Facebook will now be able to map the two in the background using the basic device informatio­n.

"However, it is important to note that WhatsApp messages will not be shared onto Facebook for others to see nor will it be shared with third parties. In fact, Facebook will not use users’ WhatsApp messages for any purpose other than to assist us in operating and providing our services. The communicat­ion on Whatsapp will continue to be encrypted end-to-end," he said.

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