Business Standard

Now, vehicle recalls set to get a codified route

The Motor Vehicles Amendment Bill has proposed significan­t changes to issues around vehicles and road safety. A three-part series looks at the impact the new rules will have on insurance claims and taxi aggregator­s, starting with car recalls

- AJAY MODI New Delhi, 16 April

With the Lok Sabha passing the Motor Vehicles Amendment Bill, a significan­t change is expected in the whole ecosystem around vehicles and road safety. In the first part of a series on the impact of the Motor Vehicles Act, AJAY MODI examines the issue of vehicle recall.

The Motor Vehicles (Amendment) Bill 2016 is set to streamline the vehicle recall process, with the legislatio­n clearly defining the conditions under which the government can order such a recall and penalise the manufactur­er concerned.

The Bill, which will revamp the laws governing transporta­tion in the country, was passed by the Lok Sabha last week and is now awaiting ratificati­on by the Rajya Sabha. Among other things, the Bill seeks to introduce measures that would enhance road safety.

The recall of vehicles has been a grey area under the existing laws, and largely practised by manufactur­ers voluntaril­y. While most car makers have been doing recalls for the last two decades, the recall of twoand three-wheelers and commercial vehicles is unheard of.

“Some measures may look harsh but they are in the right direction. If there is a case for recall and the company does not initiate one, the government will direct a manufactur­er to do it. If it still does not recall, the government will take action and impose penalty on the company. One can expect a formal recall framework,” said Vishnu Mathur, director general at Society for Indian Automobile Manufactur­ers (Siam), the apex body of automobile makers.

In July 2012, Siam introduced a voluntary recall code for its members. It’s not that recalls were not happening before. Jagdish Khattar, former managing director at Maruti Suzuki, said the company had recalled Omni vans more than 15 years ago. There was also a recall of Zen before Omni.

The Siam code puts the responsibi­lity of initiating recall of a defective vehicle on the manufactur­er. The code asks manufactur­ers to state the recall informatio­n on their website and also share it with individual owners. A recall should be made in cases of a manufactur­ing defect that could compromise the safety of a vehicle, the code says. Vehicles within seven years of manufactur­e are covered under the recall.

The industry responded well to this code and has recalled more than two million vehicles since the code was introduced. Car makers, big and small, have recalled hundreds of thousands of vehicles and addressed the defects while bearing the cost. However, there has hardly been any recall of two-wheeler and commercial vehicles in the country.

The new legislatio­n states the government can order a recall if there is a defect in a vehicle that could harm the environmen­t, the occupants or those on the road. A recall can also be initiated in case a per cent (to be decided when the rule is notified) of owners or a testing agency approaches the government. In such a case, the manufactur­er must either replace the vehicle or reimburse the entire cost of the vehicle or repair it. There will be provisions for imprisonme­nt and penalty in case of failure.

The industry welcomes the move, but insists nothing changes for them. “We already have a proactive and robust system to voluntaril­y recall vehicles in the interest of customers and their safety,” said a spokespers­on at Maruti Suzuki. Last year, the country’s biggest car maker announced a recall of more than 75,000 units of Baleno, manufactur­ed over the previous few months, due to a defect in the airbag controller software.

Experts said all companies will align to the recall system once it gets formalised. “But if you see the trend, companies have not been holding back news of a defect as their bigger worry today is retaining the confidence of buyers. Now, one can expect these processes to be quicker,” said Abdul Majeed, partner at Price Waterhouse.

Some also raise concerns about the efficacy of the regulatory machinery to detect a case of recall. “The first such decision has to come from the company as it will be the first one to discover it. If a company keeps it under the wraps, then discovery only can happen in case of an accident or malfunctio­ning,” said an industry official.

One can see the scale of recalls going up as the market expands and inconsiste­ncy in the quality of inputs shows up, especially at the lower level of the automobile value chain. As makers squeeze lower and lower prices out of component manufactur­ers to make their price tags as competitiv­e as possible, many vendors look to cut costs by compromisi­ng on the quality.

Majeed said the incidence of recall was only expected to go up. “Vehicles are getting more sophistica­ted and there is use of newer technologi­es and components. These will take time to settle and in spite of quality checks there could be challenges,” he said.

Indeed, most of the recalls in India have happened due to quality issues from small component vendors. It is these vendors who in most cases have to bear the cost of the free replacemen­t of component during a recall. The dealership­s and service stations, too, are burdened when a recall is executed.

A recall can indeed bring death for a component maker by impacting profitabil­ity and operations. Take the case of Japanese company Takata, one of the world’s biggest airbag manufactur­ers. Millions of cars from top car makers like Toyota have been recalled globally in the last couple of years after instances of explosion in air bags (supplied by Takata) and deaths were reported. The consequenc­e: millions of dollars in penalty and loss of top customers like Honda and Nissan who decided against using the company’s air bags.

Still, a recall is something everyone is advocating. “If the problem comes from the customers and then you decide to recall, it looks reactive. It would adversely affect their image. So, doing recall proactivel­y is only in the interest of manufactur­ers,” said Khattar. Next: Insurance premium might not go down

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