New iPhone said lacking tech to match rivals’ data speed

Verizon, AT&T and the rest of the US wireless industry have a big boast for this year’s crop of smartphones: Thanks to network upgrades, devices will be able to download as much as a gigabit of data in a single second — speeds 100 times faster than before.

But that won’t be the case for Apple ‘s newest iPhones, devices to go on sale later this year, leaving the company’s most important product potentially lagging behind the data performance of rival smartphones.

The reason stems from the delicate and sometimes complicated way Apple manages the supply of the components embedded in its flagship device — in this case, the modems, which handle the connection between a phone and the cellular network. One of Apple’s suppliers, Qualcomm, sells a modem capable of the 1 gigabit download speeds. Another supplier, Intel, is working on a modem with the same capability, but it won’t be ready for the iPhone’s introduction, according to people familiar with Apple’s decision.

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Apple could in theory just use Qualcomm’s chips, but it has an aversion to being dependent on a single supplier, and its relationship with San Diegobased Qualcomm is particularly thorny.

Cupertino, California-based Apple is embroiled in a bitter legal fight with the chipmaker, accusing the supplier of maintaining an illegal monopoly, and it’s seeking to loosen Qualcomm’s grip on the market for high-end smartphone modems. That’s why Apple will stick with Qualcomm modems for some of its new iPhones while relying on Intel for others.

Until Intel is able to offer its chips with matching features, Apple won’t enable some of capabilities of the phones running with Qualcomm modems, said the people, who asked not to be identified because the plan isn’t public. Apple, Qualcomm and Intel declined to comment.

Apple’s decision clashes with the marketing plans of a cellular industry desperate to show off faster network speeds to grab market share. The top US wireless carriers — Verizon AT&T, TMobile US and Sprint — have declared 2017 the year of 1 gigabit speeds.

Apple used two modem suppliers — and the same technique to mask performance disparities — for last year’s iPhone 7. But the rise of gigabit wireless networks could make the strategy more risky: iPhone users will have a unified experience, no matter what modem is inside the new device, but it could look even less speedy compared to newer gigabit-ready smartphones from other manufacturers.

The carriers will be able to boast about 1 gigabit speeds if customers use other phones. Samsung Electronic’s Galaxy S8, the main rival to the next iPhones, has Qualcomm’s X16 LTE modem and will keep up with the top speeds of the major wireless networks. Sprint sells the gigabit-ready HTC U11 and will have a Motorola Gigabit LTE phone later this year. BLOOMBERG