Jio offers cashback, rate lock-in on ~399 recharge by Oct 18

IN BRIEF

Reliance J io on Thursday unveiled a‘DiwaliDh an DhanaDhan’offer, promising 100 percent cash back and lock-in of existing tariff benefits for consumers re charging ~399 between October 12 and 18. This pre-paid offer would work like an advance re charge, meaning subscribers opting for it can use the same after their ongoing validity expires. The offer—which comes right ahead of Diw ali and a day after B hart iA ir te l’ s announcement of low-cost 4 G smartphone with a bundled plan—is set to generate more competitive heat in the telecom sector that has of late become a tariff battle ground, especially after the entry of the newcomer J io. According to J io sources, there charge will lock in all the existing tariff benefits currently being offered under the ~399 plan, including 1 GB of 4 G data a day for 84 days.