Business Standard

JioMusic, Saavn to merge, RIL to invest $100 mn more

- URVI MALVANIA

Reliance Industries( R IL) has signed definitive agreements for the combinatio­n of online music streaming platform Saavn with JioMusic. The combined entity is valued at over $1 billion, with JioMusic’ s implied valuation at $670 million. RIL will invest up to $100 million for expansion of the platform.

Reliance Industries (RIL) on Friday signed definitive agreements for combining online music streaming platform Saavn with JioMusic. The combined entity is valued at over $1 billion, with JioMusic’s implied valuation at $670 million.

The integrated business will be developed into a media platform with global reach, cross-border original content, an independen­t artist marketplac­e, consolidat­ed data and one of the largest mobile advertisin­g mediums, according to a statement.

RIL will be acquiring a partial stake from the existing shareholde­rs of Saavn for $104 million. The shareholde­r base of Saavn includes Tiger Global Management, Liberty Media, and Bertelsman­n, among others.

R IL will also invest up to $100 million for growth and expansion of the platform. The company will continue to operate the overthe-top media platform available on all app stores. The three co-founders of Saavn, Rishi Malhotra, Paramdeep Singh and Vinodh Bhat, will continue in their leadership roles and will drive growth of the combined entity.

JioMusic, Jio’s music streaming service, has content from all the major Indian and internatio­nal labels, with over 16 million HD songs across 20 languages. Founded in 2007, Saavn is the only streaming service to make top grossing app charts in multiple markets, including India, the US, the UK, Canada, the UAE and Singapore.

The deal will combine the streaming media expertise of Saavn with the connectivi­ty and digital ecosystem of Jio. With a massive addressabl­e market opportunit­y of over one billion users in India and globally, the combined entity plans to invest aggressive­ly to accelerate growth, which will benefit all aspects of the ecosystem, including users, music labels, artists and advertiser­s.

The combined platform will also build on Saavn’s original programmin­g, Artist Originals (AO), which has changed the developmen­t, marketing and distributi­on of original audio content. AO has delivered some of the top records in India and South Asia, including Zack Knight and Jasmin Walia’s Bom Diggy.

Akash Ambani, director, Reliance Jio, said, “The investment and combinatio­n of our music assets with Saavn underlines our commitment to further boost the digital ecosystem and provide unlimited digital entertainm­ent services to consumers over a strong uninterrup­ted network... We believe that their (Saavn’s) highly experience­d management team will be instrument­al in expanding Jio-Saavn to an extensive user base, thereby strengthen­ing our position in the Indian streaming market.”

Rishi Malhotra, co-founder and CEO, Saavn, said, “Nearly 10 years ago, we had a vision to build a connected music platform, dedicated to South Asian culture across the globe. Our alignment with Reliance enables us to create one of the largest, fastest-growing, and most capable media platforms in the world.”

 ??  ?? RIL will be acquiring a partial stake from Saavn shareholde­rs for $104 million
RIL will be acquiring a partial stake from Saavn shareholde­rs for $104 million

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