Business Standard

Cryptic logout

Koum has given no reason for this departure, but it is believed he had grown increasing­ly concerned about Facebook’s position on user data in recent years

- SHEERA FRENKEL AND CADE METZ

When Jan Koum, a founder of the messaging app WhatsApp, sold the service to Facebook in 2014, he explained how deeply he cared about the privacy of communicat­ion. Growing up in the Soviet Union during the 1980s — when surveillan­ce was a fact of life — had made him realise the importance of being able to speak freely, he wrote.

“Respect for your privacy is coded into our DNA, and we built WhatsApp around the goal of knowing as little about you as possible,” Koum wrote in a blog post after he had sold WhatsApp to Facebook for $19 billion. “If partnering with Facebook meant that we had to change our values, we wouldn’t have done it.”

Now, instead of changing his values, Koum is leaving Facebook.

On Monday, Koum, 42, a member of Facebook’s board of directors, said in a post on the social network that “it is time for me to move on.” He did not give a reason for his exit.

But according to a company executive, who asked not to be identified because the details of Koum’s departure were confidenti­al, Koum had grown increasing­ly concerned about Facebook’s position on user data in recent years. Koum was perturbed by the amount of informatio­n that Facebook collected on people and had wanted stronger protection­s for that data, the person said. Koum had discussed leaving the company since late last year, the person added.

Koum’s exit is the highest-profile departure from Facebook after months of controvers­y that has roiled the social network. The Silicon Valley company has been under scrutiny for how Russian agents used it to influence voters before the 2016 presidenti­al election and, more recently, for a lack of data protection­s for its more than 2.2 billion members, a subject that gained attention after revelation­s that the British political consulting firm Cambridge Analytica had improperly harvested the informatio­n of as many as 87 million Facebook users.

The controvers­ies have prompted disagreeme­nts among top Facebook executives about how to deal with those issues. In March, The New York Times reported that Alex Stamos, Facebook’s chief informatio­n security officer, intended to leave the company after an internal dispute over how to handle the threat of Russian influence efforts. Facebook has also reshuffled the top ranks of its Washington office, where lobbying and policy matters are handled.

Facebook declined to comment beyond Koum’s post. Koum’s decision was earlier reported by The Washington Post.

Facebook’s business depends on getting people to spend time on its sites and allowing advertiser­s to target users based on their interests. WhatsApp has had no advertisin­g on its service, but in recent years it has been sharing more informatio­n about its users with Facebook.

In March, Brian Acton, who co-founded WhatsApp with Koum and who has since left the company, wrote on Twitter that it was time to delete Facebook after the Cambridge Analytica revelation­s.

Koum and Acton, who met at Yahoo while doing a security audit for the company, founded WhatsApp in 2009. Originally, the service was a way for people to tell friends and family whether they were available to text and talk. But it soon morphed into a general and free way of sending messages without the help of the services run by cellular network operators like Verizon and AT&T.

WhatsApp became enormously popular in countries where messaging services were expensive or where social networks like Facebook had not taken hold. By February 2014, WhatsApp had about 450 million users and 50 employees. Facebook’s acquisitio­n of the company turned many WhatsApp employees into millionair­es.

In the spring of 2016, Koum and WhatsApp revealed that it was adding end-to-end encryption to every form of communicat­ion on the company’s service, which was by then used by more than 1 billion people across the globe. That meant that even company employees could not see messages, phone calls, photos or videos sent across the WhatsApp network, and the company had no way of complying with any court order demanding access to those communicat­ions.

Though Koum joined the board of Facebook after his company was acquired, WhatsApp continued to operate independen­tly in many ways. Its staff remained small, and they worked from their own office in Mountain View, California, away from Facebook’s headquarte­rs in Menlo Park, California. The Mountain View building carried the names of neither Facebook nor WhatsApp on the outside.

While WhatsApp does not carry advertisin­g, the company has worked over the past two years to create ways for businesses to communicat­e with customers via its service.

In 2016, WhatsApp said it would start disclosing the phone numbers and analytics data of its users to Facebook. A year later, the European Commission fined Facebook 110 million euros, or about $122 million, for misleading the commission during its acquisitio­n of WhatsApp, saying that Facebook incorrectl­y claimed that it was impossible to combine user data collected by the two companies.

Last November, Acton left WhatsApp and later became the executive chairman of the Signal Foundation, the nonprofit that has run the encrypted communicat­ion app Signal.

By then, Koum had also shared his unease over Facebook’s data and privacy policies with others, according to the company executive who has spoken with Koum. While Koum personally got along with Mark Zuckerberg, Facebook’s chief executive, he felt the company’s board simply paid lip service to privacy and security concerns he raised, according to the executive.

In particular, the executive said, Koum was tired from fighting back against pressure from the board throughout 2017 to allow advertisem­ents on WhatsApp.

Facebook did not intend to announce Koum’s departure until later this week, the person added. Facebook had its annual developer conference in San Jose on Tuesday and Wednesday and it wanted to first get past the event. But The Post’s report foiled those plans, the executive said.

“Jan and Brian’s departures mean that Facebook, WhatsApp and Instagram are all controlled even more tightly by a single person — Mark Zuckerberg,” said Sandy Parakilas, a former Facebook manager who is now an adviser at The Centre for Humane Technology. “This centralise­d control is bad for the users of all of these products.”

Koum’s departure was a blow to those at WhatsApp, according to one engineer at the messaging service, who asked not to be identified for fear of retaliatio­n. There had been a certain level of pride within WhatsApp’s team over the dedication to privacy and the departure of their cofounder had left many wondering whether Facebook would now open WhatsApp to tracking user data and, eventually, to ads on its service.

Zuckerberg said in a comment on Koum’s Facebook post that he would miss working with Koum.

“I’m grateful for everything you’ve done to help connect the world, and for everything you’ve taught me, including about encryption and its ability to take power from centralise­d systems and put it back in people’s hands,” Zuckerberg wrote. “Those values will always be at the heart of WhatsApp.”

While Koum personally got along with Mark Zuckerberg, Facebook’s chief executive, he felt the company’s board simply paid lip service to privacy and security concerns he raised, according to the executive

 ?? ILLUSTRATI­ON: AJAY MOHANTY ??
ILLUSTRATI­ON: AJAY MOHANTY

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