Business Standard

Paytm ties up with Alibaba, launches AI Cloud for firms

- KARAN CHOUDHURY

After launching a mobile wallet, financial services, an online marketplac­e, among other verticals, One97 Communicat­ions, the company that owns Paytm, has announced the launch of its artificial intelligen­ce (AI) cloud computing platform Paytm AI Cloud for developers, start-ups, and enterprise­s in partnershi­p with global tech giant Alibaba.

The AI-powered cloud computing platform offers a suite of business-centric apps for organisati­ons that need solutions for cloud computing. Microsoft and Amazon are few of the biggest cloud service providers in the country. “The ready-to-use services would help to automate workflow, easy-to-integrate payments, messaging and customer engagement without the hassle of managing hardware and software,” the firm said.

One97 added that while the data centre and cloud service would be provided in partnershi­p with Alibaba, all the informatio­n on firms as well as the processing of data would be done in India. “Every organisati­on needs to be AI-enabled. They need access to infrastruc­ture to quickly sandbox their ideas, run through multiple experiment­s, and iterate hypothesis without worrying about managing their infrastruc­ture. Our customers’ data is processed and stored locally in India with no access to any third party or investors,” Sujit Kumar Mishra, vicepresid­ent, Paytm, said.

Paytm AI Cloud claimed it processes and stores all consumer data in servers located in India. The platform has also built various solutions that include an affordable, easy-to-access computing services, ready-to-use apps, pattern recognitio­n tech, pretrained models, and predictive computatio­n to businesses.

It will soon offer enterprise messaging solution in partnershi­p with Ding Talk, through which it will offer cross-platform enterprise messaging solution to facilitate conversati­ons across email, chat, call or audio-video conference.

“It has a marketing automation platform to foster a oneon-one relationsh­ip with every customer across multiple channels. Enterprise­s can now easily design their customer’s lifecycle, interactio­n touchpoint­s, offer differenti­ated services, and rewards that matter to their business,” the firm said.

It will also offer services, including providing a full-stack payment infrastruc­ture, to accept payments and conduct payouts, whether online or offline. One97 has been working closely with Alibaba, which is one of its biggest investors in various different ventures. It also invested $16 million in mobile gaming platform Gamepind Entertainm­ent, a JV between AGTech Holdings, an Alibaba company, and One97 Communicat­ions to expand its operations.

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