Business Standard

India’s economy suffers a perception problem

WEF’S latest global competitiv­eness report shows that the global business community’s opinions are often at variance with the facts

- SUBHOMOY BHATTACHAR­JEE

There are some surprising ranks in the Global Competitiv­eness Report, 2019, released by the World Economic Forum (WEF) last week. On perceived market dominance by a company over a country, WEF ranks Saudi Arabia 17 notches better than India — despite Riyadh being a one-trick pony with Aramco which generates almost 90 per cent of the kingdom’s income. Or Malaysia at nine despite Petronas, which accounts for 30 per cent of government revenue (a higher rank denotes less dominance by a company or a industrial group over the economy). There are some more, such as the same dismal rank for India’s i nsolvency regime which is, surprising­ly, on a par with Singapore. Albania far outshines these economies, it seems.

Still, such inconsiste­ncies aside, the annual report published by the WEF since 1979 shows the global business community has a clear perception problem with the Indian economy. This carries a risk for the economy in its effort to draw in skittish global capital. Improvemen­ts on the ground often are not reflected adequately in corporate boardrooms when they evaluate i nvestment destinatio­ns. India’s reform story seems to be a bits and parts story, like the country ’s Olympic Games contingent­s. In no sector is the economy seen to be playing like a global leader, and there are plenty of fields with no-hopers.

The report has ranked India overall at 68 among the 141 countries, a dip of 10 ranks from 2018. The fall is partly because “of a relatively small decline in score (61.4, - 0.7 points), but also, and more significan­tly, the progress made by several countries ranked close t o India,” it notes.

A closer look shows why India has dipped. Of the 103 indicators to track the economies included in the report, 47, accounting for 30 per cent of the overall, are derived from the World Economic Forum’s Executive Opinion Survey. There is a questionna­ire administer­ed to approximat­ely 15,000 business executives worldwide with the help of 150 partner institutes.

Based on the business leaders’ responses and another set of scores generated from data sets such as those of the World Bank, a detailed score sheet is prepared. Those scores are clubbed into 12 pillars: Institutio­ns, infrastruc­ture, macroecono­mic stability, labour and product markets, education, skills and innovation capability, among others. The numbers for India show that among business people, the perception is either mediocre or, at best, somewhere in the middle of the pack.

India’s scores on all the 103 indicators can thus be bunched into three types. They are the worst in pillars like health and labour. They are indifferen­t even when there have been reforms but have not kept pace with what has happened in the rest of the world such as insolvency and capacity-building. The only bright spots are in infrastruc­ture and environmen­t issues. But here, too, perception often trails performanc­e. For instance, the index ranks India very high on airport connectivi­ty at fourth position globally. But on the perceived efficiency of air transport services in India is 59th. The question was, “In your country, how efficient (i.e. frequency, punctualit­y, speed, price) are air transport services?”

Similarly for shipping services India ranks 25th among the nations. But when quizzed about the efficiency of seaport services, the rank dips to 49. The quality of India’s transport infrastruc­ture is ranked 28th, behind only the developed nations. It could have been far better if the perception­s had improved. Shyamal Mukherjee, Chairman (India), Pricewater­houseCoope­rs, agrees. “Quite a few of the changes made in the business policies need to get a wider audience,” he told Business Standard.

India is losing the perception battle even in areas in which it has supposed strengths. On judiciary, for instance, on the question, “In your country, how independen­t is the judicial system from influences of the government, individual­s, or companies?” respondent­s have ranked India at 51 behind China at 47. Malaysia is at 29 and Qatar at 23.

Equally striking is the perception­al score for the strength of auditing and accounting standards. India ranks 67, behind Zimbabwe, a basket case for global audit standards. No surprise, then, that in response to the survey question “In your country, how competitiv­e are the provision of profession­al services (legal services, accounting, engineerin­g, etc.) India ranks a poor 78th . The one sector where India does quite well is on environmen­tal regulation­s. It ranks 21st on commitment to sustainabi­lity. That decent ranking, perhaps, may be on account of the fact that no surveys being conducted in this sector.

The one sector where India seems to be clearly on the move is innovation. It weighs in at 35 and the perception based questions show a similar rank. Dilip Chenoy, Secretary General, Ficci, said India has become an attractive destinatio­n for foreign investment. “Still on competitiv­eness, the challenge is to improve the perception on certain issues. Once it is done, the ranks will climb steadily”.

In sectors where the economy ’s failings are demonstrab­ly high, the ranks are made worse by perception­s. “In your country, to what extent does organized crime (mafia-oriented racketeeri­ng, extortion) impose costs on businesses?” India ranks 91, behind every major developing economy. It takes about the last position in trade but on labour issues there is an interestin­g dichotomy. India ranks quite well in its hiring and firing practices for labour but seems to be making itself uncompetit­ive by paying more on labour tax and contributi­ons as a percentage of commercial profits compared with nimble competitor­s such as Bangladesh, Cambodia or even Kenya. They pay far less and top the league, while India is at a distant 93. If it’s any consolatio­n, the Nordic countries are even further behind.

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TA K E TWO ANALYSIS BEHIND THE HEADLINES

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