Business Standard

Data traffic increased 60 times in 5 years

- MEGHA MANCHANDA

India witnessed a massive jump in its data traffic. A report by Nokia revealed it grew nearly 60x in the past five years — the highest globally.

In 2020, data traffic grew 36 per cent year-on-year, primarily due to rise in 4G data consumptio­n. 4G subscriber­s surpassed 700 million, with 100 million new additions during the year, said the Mobile Broadband India Traffic Index (MBIT) 2021 report on mobile broadband performanc­e in India.

The research showed that 4G alone constitute­d nearly 99 per cent of the total data traffic consumed across the country in 2020.

"The phenomenal growth in data consumptio­n in India will drive demand for enhanced broadband and fixed capacity," Sanjay Malik, senior vice-president and head of India market, Nokia, said in a statement.

"Industry 4.0, with Internet of Things and enterprise use-cases, immersive applicatio­ns experience (augmented reality/virtual reality), smart home, factory and public safety use cases, will spur long-term evolution (LTE), 5G growth, and data usage further,” added Malik. According to the study, the average monthly data usage per user reached 13.5 gigabytes (GB) in December 2020, growing over 20 per cent annually, owing to an increase in data subscriber­s and mobile video consumptio­n.

New users from rural areas also contribute­d to the rising monthly data usage.

Mobile emerged the primary source of entertainm­ent and productivi­ty, as an average Indian spent approximat­ely five hours daily on a smartphone - one of the highest averages globally.

Short video format was the fastestgro­wing content category, said the report, adding that the total time spent monthly on short content is expected to grow 4x by 2025.

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