TINY DYNAMO
Chhota Bheem has had a strong run
Born: May 1, 2008
Film Releases: three so far: in 2012, 2013 and 2016
Current Shows: 266 episodes of Chhota Bheem completed so far on Pogo Channel; is watched by 60 million people (mostly children) every month
According to Green Gold, Chhota Bheem is worth `300-400 crore as a brand
So far, the company has entered into 100
licensing deals – from biscuits to cycles to infant wear, chocolates, tiffin boxes and confectionery
Of these, between 40 and 50 are active today