Business Today

Riding a Unicorn

ANKITI BOSE'S ZILINGO MAY SOON BECOME A PART OF THE ELITE $ 1 BILLION CLUB.

- By RUKMINI RAO

ANKITI BOSE, CO-FOUNDER and CEO of Zilingo, had closely followed the rise of global ecommerce players as a consultant at McKinsey and an analyst with Sequoia Capital. Finally, a trip to Thailand gave her an inspiratio­n to enter the world of e-commerce. She, along with ex-Yahoo techie Dhruv Kapoor, moved to South-east Asia and opened an online marketplac­e for unorganise­d businesses in fashion and beauty in Thailand, Singapore and Indonesia. They later extended operations to Malaysia and the Philippine­s.

Zilingo, started in 2015, vets each seller for authentici­ty, pricing and other metrics. If they meet the criteria, they are given access to services such as tech support, financing and insurance. While listing is free, the company charges a commission of 10-30 per cent on each sale. Zilingo works with over 25,000 businesses and has over 500 employees, including about 80 engineers in Bangalore, across eight locations. It has received nearly $308 million funding over five rounds from investors such as Sequoia India, Temasek, Sofina and EDBI. With the last round of $228 million in February 2019, Zilingo is close to joining the unicorn club. It will be among a handful of start-ups started by a woman to enter the elite club.

At an awards event earlier, she had said: “Choosing the right founding team for your #startup and early investors is a bigger, more serious decision than even marriage, and can be murkier than a divorce if you get it wrong. Always look for people who aren’t afraid of the brutally honest truth.”

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