Business Today

Driving Changes

Wipro has reinvented its culture and business, leading to changes in people processes, promotions and hiring

- BY RUKMINI RAO

Wipro has reinvented its culture and business, leading to changes in people processes, promotions and hiring policy

When Rishad Premji took over as the Chairman of Wipro in mid-2019, the company’s performanc­e was hovering around low single digits. One of the first things Rishad did was to speak to leaders about what was being done wrong and why the company was lagging its peers. What emerged out of those meetings was that the problem was more internal than external, and there was a need to bring together different parts of the company to drive a ‘One Wipro’ in front of clients.

It was then that the IT services major came up with five new habits — Being Respectful, Being Responsive, Always Communicat­ing, Demonstrat­ing Stewardshi­p and Building Trust — that would be imbibed into the organisati­onal culture. To translate these values into action, the company appointed Sunita Rebecca Cherian as Chief Culture Officer (CCO) in January 2020. “This is the single-biggest thing we have embarked upon in the last one year of our journey,” says Saurabh Govil, President and Chief Human Resources Officer, Wipro.

Since the company embarked on this cultural transforma­tion last year, Rishad himself has personally interacted with over 20,000 employees in small groups on how to put these values into action and push growth. “Wipro over the years has transforme­d many times, but the ‘Spirit of Wipro’ — our core values — has been

constant. It’s our true north that connects to the past and guides into the future,” says Govil.

Cherian is driving the entire agenda of making sure these habits are inculcated across Wipro, stressing that change begins at the leadership level. “We believe when leaders change, the world will change and people below them will change. We are trying to drive that in a consistent and structured way,” adds Govil.

In 2020, in another major developmen­t, Thierry Delaporte took over as the Chief Operating Officer. Delaporte brought in a greater market-bound approach, with a focus on promoting high-performanc­e work culture — rewarding outcomes, differenti­ating between those who are doing well and those who are not. In November, the company rejigged its organisati­onal structure and reshuffled the top deck. “From the talent perspectiv­e, it’s about a high-performanc­e culture, rewarding outcomes and performanc­e and values equally,” says Govil. Encouragin­g feedbacks from internal surveys is a culminatio­n of the changes in people processes, promotions, hiring and raising the table stakes for high performanc­e, while admitting that the work is accomplish­ed 100 per cent, he adds. “We have to be at it.”

Like its peers, Wipro also had over 90 per cent of its employees working remotely throughout the past year. The process still continues, with a number of measures undertaken to ensure that employees don’t feel any disconnect. These include regular virtual check-ins by leaders and HR to address employee concerns, frequent smaller and informal connects within teams to foster a sense of belonging and running organisati­on-wide surveys on a regular basis to gauge employee sentiment across remote work, manager/ leader effectiven­ess and the state of physical and mental wellbeing. With close to 2,000 employees testing Covid positive and the unfortunat­e demise of 11 more, wellbeing has been a key area of focus for the company, says Govil. “We have rolled out multiple programmes pertaining to physical and emotional wellbeing, including indoor fitness challenges, sessions by counsellor­s, employee assistance programmes etc. Recently, we also launched an employee wellness app.”

With demand in the industry picking up and attrition rising, skilling and upskilling have become the new survival mantra. Providing such avenues virtually along with tieups with various learning platforms have been a huge focus area for the company. According to Wipro’s latest annual report, 61,000-plus employees were members of TopGear, the social learning and crowdsourc­ing platform, and 155,000-plus employees were trained in digital skills as of FY20. “We launched online learning modules specifical­ly focused on helping employees manage remote working,” says Govil. Wipro did 5,000-plus net additions and 14,000 gross hiring in the second half of FY21. Being ‘Digital first’ has also opened the company’s doors to non- STEM talent being hired for roles such as instructio­nal designers, digital workforces service desk, language interprete­rs etc. The company has started rolling out wage hikes to around 80 per cent of its workforce starting January 2021, with those based in India getting an average hike of 5- 6 per cent, and those overseas 1-2 per cent, along with a 100 per cent variable payout for the past three quarters.

While women constitute 35 per cent of the 190000-plus workforce from over 130 countries, the company also employs close to 580 people with disabiliti­es. It has also overhauled its Employee Rotation Policy, Promotion Policy, Break-from-work Policy, Sabbatical Policy, Adoption Assistance Programme, Company Car Policy and India Paternity Leave Policy based on feedback from employees.

The pandemic has led the company and its people becoming more sensitive. Govil says in these tough times, it is very difficult to take business decisions that impact people, but how we empathise with affected people is important. Does that mean things have completely changed at Wipro? No, he says. “It’s a journey... We are at it, and in the longterm, it will change Wipro and impact our business.”

“We have rolled out multiple programmes pertaining to physical, emotional wellbeing”

SAURABH GOVIL President & CHRO, Wipro

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The Wipro campus in Bengaluru
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