Business Today

CRYPTO CAN BUILD BILLION DOLLAR MARKETS

BLOCKCHAIN AND CRYPTO INNOVATION­S ARE TRANSFORMI­NG THE GLOBAL ECONOMY FOR GOOD. WITH A CLEARER REGULATORY FRAMEWORK ON THE HORIZON, INDIA CAN PLAY A LEADING ROLE IN THIS EMERGING MARKET

- CHANGPENG ZHAO FOUNDER & CEO, BINANCE

AAfter years of steady and gradual growth, global adoption of blockchain and crypto accelerate­d during the pandemic. Facing uncertaint­y in a turbulent world economy, more people than ever before turned to crypto for the first time. Last year, Bitcoin emerged as a new and exciting technology for individual­s, companies and even government­s. More recently, El Salvador became the first country to adopt Bitcoin as legal tender, a landmark decision that prompted government­s around the world to re-evaluate the role of crypto.

Crypto is incredibly versatile and can be used as a currency, reward, token and much more. Regardless of how the Indian government decides to classify this emerging technology, what is important is that they continue to foster local innovation in the blockchain and crypto space.

As one of the largest and fastest-digitising economies in the world, India is uniquely positioned to lead the blockchain and crypto space. Key factors include India’s ambitious investment­s in science and technology, which have created a durable engine for economic growth, as well as the nation’s extensive efforts to increase internet access around the country.

According to research from Statista, India’s internet penetratio­n rate, which measures access to the internet, increased by around 45 per cent in 2021, against just 4 per cent in 2007. Today, there are more than 560 million internet users in India, making it one of the world’s largest markets for online consumers. Against this backdrop of innovation, a new generation of digital natives and knowledge workers, eager to connect to the global economy, are on the lookout for new technologi­es that provide greater access to economic opportunit­ies.

BEYOND BITCOIN

The past year has seen a seismic shift in public attitudes towards crypto. Mainstream adoption, a long-time goal for crypto advocates, seems more attainable than ever, fuelled by a combinatio­n of unlikely sources, from traditiona­l institutio­ns announcing crypto offerings to celebritie­s promoting blockchain projects on social media.

While Bitcoin continues to dominate the conversati­on when it comes to crypto, much of the value in the industry lies in blockchain technology, which has the potential to connect everyday users to millions of potential jobs, from blockchain-powered entreprene­urial projects and fintech solutions to initiative­s in internatio­nal trade and commerce — not to mention fields such as arts, nonprofits and beyond. While it’s important to move the conversati­on beyond Bitcoin, it’s also necessary to appreciate how it offers users an accessible gateway to the wider — and sometimes more complex — world of crypto.

THE RISE OF NFTs

Non-fungible tokens (NFTs), a type of blockchain technology that has existed in some form for years, recently took off in popularity when sports organisati­ons packaged it as an appealing digital collectibl­e for fans and collectors. According to a report from NonFungibl­e.com, in the first quarter of 2021 alone, NFT sales topped $2 billion. Today, the NFT ecosystem has expanded far beyond the realm of sports collectibl­es and memorabili­a, as NFT marketplac­es, including Binance NFT Marketplac­e, create meaningful economic opportunit­ies for regional talents and creators from around the world. For many Indian artists, NFTs are a revolution­ary new class of crypto that allows them to easily monetise their artwork, earn royalties from sales and connect with global audiences.

The rapid growth of the NFT industry demonstrat­es many of the unique advantages inherent to the blockchain and crypto industry, where innovative technology, coupled with the right use-case at the right time, can create booming internatio­nal markets—seemingly overnight. The next game-changing innovation, whether it’s a DeFi project or another blockchain-based applicatio­n, could be here already.

BLOCKCHAIN FUNDRAISIN­G

Few industries have the potential to generate global, billion-dollar markets. It goes without saying then, that the global blockchain ecosystem is incredibly vibrant, and at

tracts many of the world’s top creators and developers. According to research from UNESCO, India already produces the most science, technology, engineerin­g and mathematic­s (STEM) graduates in the world—those uniquely qualified to contribute to and benefit from the global blockchain ecosystem.

Binance.com has also sought to harness top talents in the industry by offering an incubation programme for some of the most promising blockchain projects. Through blockchain fundraisin­g programmes, we’ve been able to identify and support up-and-coming initiative­s that aim to grow the blockchain and crypto industry, including Marlin Protocol, an infrastruc­ture provider for decentrali­sed networks founded by graduates from the Indian Institute of Technology, Bombay (IIT-B). India’s entreprene­urial potential is unmatched, and blockchain funding promises to connect India’s homegrown talent with global investors.

Blockchain funding opportunit­ies also extend to charities and non-profit organisati­ons. Blockchain-based donation systems offer increased transparen­cy, allowing donors to track the progress of their donations at every stage, from the point of donation to end beneficiar­y.

With new entrants quickly entering and exiting markets to meet demand, there are still risks to navigate and challenges to contend with. So, at this critical juncture, it’s important to remember that the blockchain and crypto industry is still in its infancy. Although there is a lot of enthusiasm and demand surroundin­g crypto, many are still apprehensi­ve about their long-term value. To address these concerns, players within this emerging space need to build trust and confidence in their platforms, products and services. After all, trust is earned, not given.

INDIA’S CRYPTO INNOVATION

With millions of potential jobs hanging in the balance, Indian regulators and policymake­rs have made proactive efforts to engage with the complex blockchain and crypto landscape and propose clear regulatory standards. Regulatory transparen­cy is extremely valuable, as it provides a solid foundation for the continued developmen­t of the blockchain and crypto industry. Market participan­ts, both large and small, will also benefit from a set of clear standards that they can apply as a critical lens to shape their growth and business objectives.

Though crypto has historical­ly been an area of focus for Indian regulators, the technology has wide-ranging usecases that require a robust system of frameworks and laws to protect users. At the end of the day, users always come first—what’s good for users is good for the wider industry. As crypto continues to mature, regulatory clarity can provide a strong catalyst for India to become a fintech leader in this space, one that sets an example for other regions to follow.

So, it’s safe to say that crypto is on the verge of mainstream acceptance. Furthermor­e, crypto has come to play an influentia­l role within the global economy, creating financial opportunit­ies for anyone with access to the internet. With momentum building, now is the time for players in the blockchain and crypto industry to work with regulators and local government­s to provide consumers with secure and compliant access to this emerging technology. India, with its talented, digital savvy workforce and receptiven­ess to emerging technologi­es, has the potential to play a leading role in the continued growth of the blockchain and crypto industry.

BLOCKCHAIN-BASED DONATION SYSTEMS OFFER INCREASED TRANSPAREN­CY, ALLOWING DONORS TO TRACK THE PROGRESS OF THEIR DONATIONS AT EVERY STAGE

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