Kale Logistics and Freight Look join hands to promote UPLIFT
freight
Look- an IT provider to the Forwarding Industry in India has partnered Kale Logistics to aid in adoption of Kale’s Cargo Community Platform Initiative called ‘UPLIFT’. According to the kale Logistics sources, the partnership with Freight Look will help Kale Logistics to better serve and reach cargo community stakeholders across the northern Indian Sub-continent. UPLIFT helps eliminate the manual operations, paperwork, and redundant data entry and bring in the shipment visibility across the value chain. UPLIFT acts both as a business to business ( B2B) portal and a business to consumer ( B2C) portal for trade community members to conduct electronic transactions. According to Amar More, SVP, Kale Logistics Solutions, “Like Kale, Freight Look is an established and industry-focussed IT provider to the logistics industry. They understand the domain and the need for Indian cargo players to have a community platform to transact and exchange information seamlessly.”