Continental launches high tread mileage tyres
In a bid to further strengthen its position in the TBR segment, Continental India has launched high-tread mileage tyres.
In a bid to further strengthen its position in the TBR segment, Continental India has launched hightread mileage tyres.
Designed specifically for high tread mileage (within the recommended GVWs), Continental India has launched two new commercial vehicle tyres for highway application. Called the HSR2 and HDR2 (10.00R 20), the tyres are expected to help the company to further increase its reach and strengthen its position in the Truck and Bus Radial (TBR) segment. The tyres have been armed with cooler running compound and robust tread design structure to suit the needs of fleet operators. They have been engineered to enable the fleet operators to optimise their operations by achieving lower driving costs. Entering the Indian market in 2011 with the acquisitiona of Modi Tyres for EuroE 18.5 million, Continental IndiaI has been producing and distributingd bias and radial ply truckt and bus tyres as well as radialr passenger car tyres out ofo its facilities at Modipuram anda Partapur. Like many othero tyre manufacturers in India,I Continental has made significants investment in manufacturing.m
The pick up in rural expendituree because of a goodg monsoon and a strong replacementr driven sales coupledc with rising maturation levelsl is expected to help ContinentalC to increase its marketm reach. To expand itsi reach, Continental has beenb appointing new dealers anda commissioning new showrooms.s It recently commissionedc its first commercialc vehicle tyre showrooms at Rudrapur in Uttarakhand.U Said Mallika Rawal,R National Marketing Manager,M that Rudrapur is a vital transportation and industriali hub.