10. PRIVATE SECTOR BUS OPERATOR OF THE YEAR
Nominees: a) Royal Tourist. b) Orange Tours & Travels. c) Tirupati Travels & Goods Service Pvt. Ltd.
Bus fleet management has turned into a serious, professional activity. It has turned into a serious business that includes equations like yield per seat, online ticketing, life cycle value of buses, in-bus entertainment and fancy bus shelters. Established in 2011 in Hyderabad, Orange Tours & Travels traces its origin to Thirumala Cabs, which specialised in corporate car rentals since 2000. The company operates semi-sleeper and AC sleeper coaches on inter-state routes. With an annual turnover of Rs, 20,000 million, Orange Tours & Travels has invested in a central call centre to address the needs of its customers. With a fleet size of 130 buses, it is the value added services like mineral water bottle, branded snacks specially packed in a box, wi-fi, missed call alert for real time vehicle information, live bus tracking with PNR/mobile, and display of videos in vernacular languages for entrainment, that sets the company apart from its competitors.