Organisational restructuring at DICV

Daimler India Commercial Vehicles (DICV) has announced significant changes in its organisational structure. The customer service business has been integrated with marketing and sales function under Rajaram Krishnamurthy, who is currently heading the marketing and sales portfolio. Done to ensure better synergy between customer needs and products and services, the change is expected to better empower regional heads (North, South, East and West) to handle the entire business within their respective zones more effectively. Appointing Muthu Maruthachalam C and Karl-Alexander Seidel as Vice President of Supplier Management and Logistics Trucks Asia India and as Head of Daimler Buses India respectively,

DICV, amid a drastic slowdown in CV sales in the backdrop of Covid-19 and regulatory changes like BSVI, is said to be looking at elevating its competence levels and sustainability in the domestic as well as exports markets. While Muthu Maruthachalam C brings with him the project management experience for heavy duty trucks at DICV, which includes product reliability and warranty for Fuso trucks and buses globally, Karl-Alexander Seidel brings his experience in the area of powertrain supplier management and logistics. Muthu Maruthachalam C and Seidel succeed Ralf Mungenast and Thomas Fricke, both of whom have moved on to a new role at Daimler in Germany effective April 01, 2020.