In­no­va­tions to At­tract Cus­tomers

Consumer Voice - - Bfsi Report -

To beat the com­pe­ti­tion, banks are of­fer­ing in­no­va­tive ser­vices on mo­bile-bank­ing plat­form. Pock­ets: ICICI Bank launched its dig­i­tal wal­let called Pock­ets. It is a vir­tual place to store money and use it when­ever needed The Pock­ets Wal­let can be cre­ated in­stantly and it lets cus­tomers send money to any­one they wish, re­ceive money from any­one, book movie tick­ets, gift phys­i­cal/evouch­ers, pay bills, recharge mo­biles and split ex­penses with friends. The wal­let uses a vir­tual VISA card that en­ables users to trans­act on any web­site or mo­bile ap­pli­ca­tion in In­dia. Cus­tomers can also re­quest for a phys­i­cal card to use it at any re­tail out­let. Chillr: HDFC Bank’s Chillr app lets cus­tomers send money im­me­di­ately to any­one in their phone­book 24 x 7. There is no need to have re­cip­i­ents’ bank or ac­count de­tails. Video talk: In­dusInd Bank cus­tomers can connect and have a video talk with their branch manager, re­la­tion­ship manager or a cen­tral­ized video branch ex­ec­u­tive from any­where in the world. The ser­vice is avail­able for all In­dusInd ac­count hold­ers us­ing An­droid (2.3 and higher) and Ap­ple (OS 6, 7 and higher) de­vices.

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