Himalaya aims big in online sales

Mumbai: Herbal health and personal care firm Himalaya Drug Company plans to further scale up its online business and targets a revenue of `100 crore by 2018, a company official said. “We started selling our products on the e-commerce portals including Amazon, Snapdeal and Flipkart last year and sales through this channel saw a 123 per cent jump,” Ganesh Ramaswamy, Senior Manager, Digital Wing at Himalaya said. “Our online sales are growing at 70 per cent per year, and we expect it to touch `100 crore by 2018,” he added. At present, online sales is only 1 per cent of the company’s revenues. – PTI